actuatemedia.com
January 11, 2026

You could reduce your image size by 26% (138 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Original Size
Optimized Size
Savings
https://www.actuatemedia.com/wp-content/uploads/2023/09/sky-rocket-your-business.png
48 KB
21 KB
55%
https://www.actuatemedia.com/wp-content/uploads/2024/12/SEM-Services-Stars-BG.webp
36 KB
20 KB
46%
https://www.actuatemedia.com/wp-content/uploads/2024/12/SEO-Services-Background.webp
403 KB
317 KB
21%
https://www.actuatemedia.com/wp-content/uploads/2022/10/Measure-Your-Digital-Marketing-Goals.svg
3 KB
3 KB
21%
https://www.actuatemedia.com/wp-content/uploads/2022/10/Optimize-Your-Digital-Marketing-Goals.svg
1 KB
1 KB
20%
https://www.actuatemedia.com/wp-content/uploads/2022/10/Achieve-You-Digital-Marketing-Goals.svg
6 KB
5 KB
19%
https://www.actuatemedia.com/wp-content/uploads/2023/12/fbs_seo_award.svg
10 KB
8 KB
17%
https://www.actuatemedia.com/wp-content/uploads/2025/09/AI-Agency-Chat-Blog-768x512.png.webp
23 KB
20 KB
17%
https://www.actuatemedia.com/wp-content/uploads/2022/10/Set-Digital-Marketing-Goals.svg
8 KB
7 KB
16%