advisorrankings.io January 13, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
582 KB
14 KB
97%
451 KB
26 KB
94%
685 KB
139 KB
80%
https://advisorrankings.io/wp-content/uploads/2023/09/organic-traffic-using-content-based-seo-e1760218307187.jpg
50 KB
14 KB
72%
166 KB
46 KB
72%
21 KB
9 KB
60%
76 KB
31 KB
59%
40 KB
17 KB
57%
122 KB
53 KB
57%
9 KB
4 KB
53%
5 KB
2 KB
53%
4 KB
2 KB
45%
5 KB
4 KB
18%