https://www.appletoncreative.com

You could reduce your image weight by around: 317 KB (51%)

Analysis date: July 16, 2025

Assessment

Appleton Creative, the full-service Orlando marketing agency, could bolster its online presence with PicPerf. Optimizing their website's images would enhance SEO, improve user experience, and support healthy conversion rates for their advertising and branding services.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://www.appletoncreative.com/wp-content/themes/appleton-child/img/logo.svg
4 KB
3 KB
18%
https://www.appletoncreative.com/wp-content/uploads/2019/08/logo2.png
8 KB
3 KB
67%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-1.jpg
55 KB
24 KB
56%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_hilton-1-300x140.png
4 KB
3 KB
38%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-2.jpg
22 KB
14 KB
35%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_pet_alliance_vert-1-300x140.png
5 KB
3 KB
36%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-4.jpg
68 KB
14 KB
79%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_orra-300x140.png
6 KB
4 KB
38%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-3.jpg
73 KB
31 KB
57%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_tbs-300x140.png
3 KB
2 KB
37%
https://www.appletoncreative.com/wp-content/uploads/2019/06/goaa-home-abstract-1.jpg
80 KB
42 KB
47%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_goaa_vert-1-300x140.png
5 KB
3 KB
35%
https://www.appletoncreative.com/wp-content/uploads/2019/06/ocls-home-abstract.jpg
57 KB
43 KB
25%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_library-300x140.png
8 KB
5 KB
36%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-1-300x290.jpg
16 KB
8 KB
53%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-2-300x163.jpg
8 KB
4 KB
46%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-4-300x163.jpg
12 KB
5 KB
57%
https://www.appletoncreative.com/wp-content/uploads/2019/06/showcase-3-300x290.jpg
21 KB
10 KB
51%
https://www.appletoncreative.com/wp-content/uploads/2019/06/goaa-home-abstract-1-300x290.jpg
18 KB
8 KB
57%
https://www.appletoncreative.com/wp-content/uploads/2019/06/ocls-home-abstract-300x163.jpg
18 KB
12 KB
36%
https://www.appletoncreative.com/wp-content/uploads/2019/08/updated-homepage_services_full_girl-1-compressed.jpg
48 KB
14 KB
70%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_aaa-300x140.png
6 KB
4 KB
40%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_hilton-300x140.png
5 KB
3 KB
41%
https://www.appletoncreative.com/wp-content/uploads/2021/04/seaside-logo.png
3 KB
3 KB
19%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_orlando_health-300x140.png
8 KB
5 KB
33%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_tavistock-300x140.png
6 KB
4 KB
38%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_goaa_vert-e1563901693597-300x140.png
6 KB
4 KB
36%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_cnl-300x140.png
3 KB
2 KB
40%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_golf-300x140.png
5 KB
3 KB
43%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_solar_bears-300x140.png
10 KB
6 KB
39%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_westfield-300x140.png
7 KB
4 KB
38%
https://www.appletoncreative.com/wp-content/uploads/2019/07/logo_granny_nannies-300x140.png
5 KB
3 KB
41%
https://www.appletoncreative.com/wp-content/uploads/2024/07/DesignRush.png
14 KB
5 KB
59%
https://www.appletoncreative.com/wp-content/uploads/2022/06/Google-Partner_white.svg
7 KB
5 KB
16%