http://www.avwebdesigns.com

You could reduce your image weight by around: 66 KB (79%)

Analysis date: July 2, 2025

Assessment

AV Web Designs, a full-service digital marketing agency serving publishers, higher education, and small to medium-sized businesses, could leverage PicPerf to enhance its online presence. With a focus on delivering results through measurable marketing campaigns, PicPerf's image optimization capabilities would promote faster load times and improved SEO rankings for AV Web Designs' client websites.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

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Original Size
Optimized Size
Savings
https://www.avwebdesigns.com/wp-content/uploads/2020/05/avweb-logo-icon-blue.svg
864 bytes
723 bytes
16%
https://www.avwebdesigns.com/wp-content/uploads/2020/05/bg-1.jpg
16 KB
4 KB
76%
https://www.avwebdesigns.com/wp-content/uploads/2020/05/avweb-logo-white.svg
4 KB
3 KB
15%
https://www.avwebdesigns.com/wp-content/uploads/2020/05/bg-section-black.png
21 KB
2 KB
90%
https://www.avwebdesigns.com/wp-content/uploads/2020/05/bg-section-blue.png
35 KB
3 KB
93%
https://cdn.userway.org/widgetapp/images/body_bl.svg
5 KB
4 KB
19%
https://cdn.userway.org/widgetapp/images/spin_bl.svg
2 KB
1 KB
24%