awmedia.marketing May 28, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
182 KB
21 KB
88%
173 KB
21 KB
88%
140 KB
17 KB
88%
137 KB
17 KB
88%
15 KB
9 KB
38%
42 KB
26 KB
38%
https://www.awmedia.marketing/wp-content/uploads/sb-instagram-feed-images/501097420_580831364613627_1092747851265072073_nfull.webp
42 KB
30 KB
29%
https://www.awmedia.marketing/wp-content/uploads/sb-instagram-feed-images/500806433_18405985504105551_1774944764895980537_nfull.webp
80 KB
58 KB
28%
https://www.awmedia.marketing/wp-content/uploads/sb-instagram-feed-images/501097420_580831364613627_1092747851265072073_nlow.webp
17 KB
13 KB
27%
https://www.awmedia.marketing/wp-content/uploads/sb-instagram-feed-images/500806433_18405985504105551_1774944764895980537_nlow.webp
21 KB
16 KB
26%
2 KB
2 KB
15%
1 KB
1 KB
15%