brandextract.com March 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
346 KB
29 KB
91%
605 KB
53 KB
91%
https://www.brandextract.com/content/inline-images/BE2025/Case_Studies/Headers/WSC_CS_Marquee_16_9.jpg
127 KB
17 KB
87%
https://www.brandextract.com/content/inline-images/BE2025/Case_Studies/Headers/SB_CS_Marquee_16_9_1_.jpg
128 KB
63 KB
51%
https://www.brandextract.com/content/includes/bethumbs/content/inline-images/BE2025/Articles/w427/h240/wonder_header.jpg
10 KB
6 KB
46%
https://www.brandextract.com/content/includes/bethumbs/content/inline-images/Articles/Article/w427/h240/20_years_marquee.jpg
4 KB
3 KB
30%
https://track-na2.hubspot.com/__ptq.gif?k=1&sd=800x600&cd=24-bit&cs=UTF-8&ln=en-us&v=1.1&a=177078&rcu=https%3A%2F%2Fwww.brandextract.com%2F&pu=https%3A%2F%2Fwww.brandextract.com%2F&t=BrandExtract+-+A+Branding+and+Marketing+Agency&cts=1773530346303&vi=971e524aa79845d979ed123ad75f189f&nc=true&u=235730334.971e524aa79845d979ed123ad75f189f.1773530346291.1773530346291.1773530346291.1&b=235730334.1.1773530346291&cc=15
45 bytes
37 bytes
19%