http://www.californiadesignfirm.com

You could reduce your image weight by around: 174 KB (53%)

Analysis date: July 2, 2025

Assessment

California Design Firm could streamline its online presence with PicPerf. Offering comprehensive design services, PicPerf's image optimization would enhance user experience and SEO for their visually-driven website.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/e298c3_31f3af18c01d4ddc8a26033c5e6001fe~mv2.png/v1/fill/w_235,h_78,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_31f3af18c01d4ddc8a26033c5e6001fe~mv2.png
3 KB
1 KB
47%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_147,h_93,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
1 KB
783 bytes
44%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_53,h_33,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
695 bytes
224 bytes
68%
https://static.wixstatic.com/media/e298c3_57eca852788847a79fa8015c9610b829~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_57eca852788847a79fa8015c9610b829~mv2.png
1 KB
1 KB
33%
https://static.wixstatic.com/media/e316f544f9094143b9eac01f1f19e697.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e316f544f9094143b9eac01f1f19e697.png
846 bytes
490 bytes
42%
https://static.wixstatic.com/media/e298c3_7e5ceb4d87b54aeb86df0ec4ad5d7307~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_7e5ceb4d87b54aeb86df0ec4ad5d7307~mv2.png
1 KB
849 bytes
32%
https://static.wixstatic.com/media/a1b09fe8b7f04378a9fe076748ad4a6a.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/a1b09fe8b7f04378a9fe076748ad4a6a.png
816 bytes
413 bytes
49%
https://static.wixstatic.com/media/e298c3_d056f10382f14f99b0215289b15fce46~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_d056f10382f14f99b0215289b15fce46~mv2.png
1 KB
926 bytes
37%
https://static.wixstatic.com/media/8d6893330740455c96d218258a458aa4.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8d6893330740455c96d218258a458aa4.png
1 KB
749 bytes
26%
https://static.wixstatic.com/media/e298c3_3051c5dc83484004aebdc1bdb57717aa~mv2.png/v1/crop/x_666,y_205,w_2560,h_3456/fill/w_400,h_540,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_2.png
38 KB
20 KB
47%
https://static.wixstatic.com/media/e298c3_74a4a4745c0c4f37b228191fb3d4a5e1~mv2.png/v1/crop/x_1792,y_154,w_378,h_3520/fill/w_59,h_550,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_3.png
4 KB
2 KB
53%
https://static.wixstatic.com/media/e298c3_6fec6710b4ea4e93a68c797ac17d2595~mv2.png/v1/crop/x_794,y_179,w_2451,h_3501/fill/w_383,h_547,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_1.png
23 KB
12 KB
47%
https://static.wixstatic.com/media/e298c3_032a1d889c7b448faf338d77736184a6~mv2.png/v1/crop/x_0,y_1477,w_3840,h_2078/fill/w_837,h_453,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/brand_1.png
21 KB
8 KB
62%
https://static.wixstatic.com/media/e298c3_7dea87cfb46a4a36a892d371b9e2cc9f~mv2.png/v1/crop/x_0,y_577,w_3840,h_2992/fill/w_838,h_653,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/brand_2.png
10 KB
4 KB
59%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_980,h_1076,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
17 KB
8 KB
53%
https://static.wixstatic.com/media/e298c3_563727a3680e460c92b5e57ec46c6109~mv2.png/v1/crop/x_341,y_0,w_3112,h_3433/fill/w_611,h_674,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_1.png
34 KB
16 KB
53%
https://static.wixstatic.com/media/e298c3_e0914fa4fd594ee3b15ca51d7789e53d~mv2.png/v1/crop/x_936,y_0,w_975,h_1474/fill/w_201,h_304,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_2.png
7 KB
3 KB
51%
https://static.wixstatic.com/media/e298c3_5c8cd2bece5a46f38a718689c3fbf457~mv2.png/v1/crop/x_2074,y_574,w_1269,h_1114/fill/w_230,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_3.png
3 KB
1 KB
49%
https://static.wixstatic.com/media/e298c3_91d3e1f28e2c4713a1abe030d970f297~mv2.png/v1/crop/x_0,y_587,w_3840,h_2574/fill/w_746,h_500,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/presentation.png
43 KB
19 KB
55%
https://static.wixstatic.com/media/e298c3_cb9cdd20b23d40918a8f37c7de9e94c7~mv2.png/v1/crop/x_864,y_621,w_1824,h_2438/fill/w_285,h_381,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/presentation2.png
12 KB
6 KB
53%
https://static.wixstatic.com/media/e298c3_5c4c7edb599c415ba22518c5d6c68c92~mv2.png/v1/fill/w_714,h_714,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_1.png
41 KB
17 KB
58%
https://static.wixstatic.com/media/e298c3_bdc83492d90c47e689162c5f61c55215~mv2.png/v1/fill/w_600,h_600,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_3.png
12 KB
6 KB
56%
https://static.wixstatic.com/media/e298c3_62701004f41548b59aac9fc305b354a6~mv2.png/v1/fill/w_542,h_542,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_2.png
12 KB
5 KB
56%
https://static.wixstatic.com/media/e298c3_ca32e03d88e244039232667d8cbf98bc~mv2.png/v1/fill/w_262,h_259,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/office_circle.png
19 KB
9 KB
52%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_980,h_932,al_b,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
18 KB
9 KB
53%