californiadesignfirm.com July 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_53,h_33,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
695 bytes
224 bytes
68%
https://static.wixstatic.com/media/e298c3_032a1d889c7b448faf338d77736184a6~mv2.png/v1/crop/x_0,y_1477,w_3840,h_2078/fill/w_837,h_453,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/brand_1.png
21 KB
8 KB
62%
https://static.wixstatic.com/media/e298c3_7dea87cfb46a4a36a892d371b9e2cc9f~mv2.png/v1/crop/x_0,y_577,w_3840,h_2992/fill/w_838,h_653,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/brand_2.png
10 KB
4 KB
59%
https://static.wixstatic.com/media/e298c3_5c4c7edb599c415ba22518c5d6c68c92~mv2.png/v1/fill/w_714,h_714,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_1.png
41 KB
17 KB
58%
https://static.wixstatic.com/media/e298c3_62701004f41548b59aac9fc305b354a6~mv2.png/v1/fill/w_542,h_542,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_2.png
12 KB
5 KB
56%
https://static.wixstatic.com/media/e298c3_bdc83492d90c47e689162c5f61c55215~mv2.png/v1/fill/w_600,h_600,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/applications_3.png
12 KB
6 KB
56%
https://static.wixstatic.com/media/e298c3_91d3e1f28e2c4713a1abe030d970f297~mv2.png/v1/crop/x_0,y_587,w_3840,h_2574/fill/w_746,h_500,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/presentation.png
43 KB
19 KB
55%
https://static.wixstatic.com/media/e298c3_cb9cdd20b23d40918a8f37c7de9e94c7~mv2.png/v1/crop/x_864,y_621,w_1824,h_2438/fill/w_285,h_381,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/presentation2.png
12 KB
6 KB
53%
https://static.wixstatic.com/media/e298c3_74a4a4745c0c4f37b228191fb3d4a5e1~mv2.png/v1/crop/x_1792,y_154,w_378,h_3520/fill/w_59,h_550,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_3.png
4 KB
2 KB
53%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_980,h_932,al_b,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
18 KB
9 KB
53%
https://static.wixstatic.com/media/e298c3_563727a3680e460c92b5e57ec46c6109~mv2.png/v1/crop/x_341,y_0,w_3112,h_3433/fill/w_611,h_674,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_1.png
34 KB
16 KB
53%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_980,h_1076,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
17 KB
8 KB
53%
https://static.wixstatic.com/media/e298c3_ca32e03d88e244039232667d8cbf98bc~mv2.png/v1/fill/w_262,h_259,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/office_circle.png
19 KB
9 KB
52%
https://static.wixstatic.com/media/e298c3_e0914fa4fd594ee3b15ca51d7789e53d~mv2.png/v1/crop/x_936,y_0,w_975,h_1474/fill/w_201,h_304,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_2.png
7 KB
3 KB
51%
https://static.wixstatic.com/media/a1b09fe8b7f04378a9fe076748ad4a6a.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/a1b09fe8b7f04378a9fe076748ad4a6a.png
816 bytes
413 bytes
49%
https://static.wixstatic.com/media/e298c3_5c8cd2bece5a46f38a718689c3fbf457~mv2.png/v1/crop/x_2074,y_574,w_1269,h_1114/fill/w_230,h_202,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/social_platforms_3.png
3 KB
1 KB
49%
https://static.wixstatic.com/media/e298c3_6fec6710b4ea4e93a68c797ac17d2595~mv2.png/v1/crop/x_794,y_179,w_2451,h_3501/fill/w_383,h_547,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_1.png
23 KB
12 KB
47%
https://static.wixstatic.com/media/e298c3_31f3af18c01d4ddc8a26033c5e6001fe~mv2.png/v1/fill/w_235,h_78,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_31f3af18c01d4ddc8a26033c5e6001fe~mv2.png
3 KB
1 KB
47%
https://static.wixstatic.com/media/e298c3_3051c5dc83484004aebdc1bdb57717aa~mv2.png/v1/crop/x_666,y_205,w_2560,h_3456/fill/w_400,h_540,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/book_2.png
38 KB
20 KB
47%
https://static.wixstatic.com/media/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg/v1/fill/w_147,h_93,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/e298c3_9c5318fc5cfd486bae9eadebc91251eb~mv2.jpg
1 KB
783 bytes
44%
https://static.wixstatic.com/media/e316f544f9094143b9eac01f1f19e697.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e316f544f9094143b9eac01f1f19e697.png
846 bytes
490 bytes
42%
https://static.wixstatic.com/media/e298c3_d056f10382f14f99b0215289b15fce46~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_d056f10382f14f99b0215289b15fce46~mv2.png
1 KB
926 bytes
37%
https://static.wixstatic.com/media/e298c3_57eca852788847a79fa8015c9610b829~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_57eca852788847a79fa8015c9610b829~mv2.png
1 KB
1 KB
33%
https://static.wixstatic.com/media/e298c3_7e5ceb4d87b54aeb86df0ec4ad5d7307~mv2.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e298c3_7e5ceb4d87b54aeb86df0ec4ad5d7307~mv2.png
1 KB
849 bytes
32%
https://static.wixstatic.com/media/8d6893330740455c96d218258a458aa4.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8d6893330740455c96d218258a458aa4.png
1 KB
749 bytes
26%