https://www.construction.marketing

You could reduce your image weight by around: 247 KB (54%)

Analysis date: July 16, 2025

Assessment

Construction Marketing Inc. could bolster its online impact by utilizing PicPerf. As a digital agency focused on the construction industry, PicPerf's image optimization would enhance the user experience and SEO for their clients' websites.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

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Original Size
Optimized Size
Savings
https://www.construction.marketing/images/logo-construction-marketing.png
6 KB
4 KB
33%
https://www.construction.marketing/images/slides/slide-1-alt-lg.jpg
210 KB
62 KB
70%
https://www.construction.marketing/images/slides/slide-2-lg.webp
45 KB
29 KB
36%
https://www.construction.marketing/images/slides/slide-3-lg.webp
35 KB
25 KB
29%
https://www.construction.marketing/images/usmap.png
29 KB
14 KB
51%
https://www.construction.marketing/images/strategy.webp
13 KB
10 KB
24%
https://www.construction.marketing/images/photos/search-engine-marketing-agency2.png
13 KB
6 KB
53%
https://www.construction.marketing/images/branding.webp
10 KB
7 KB
33%
https://www.construction.marketing/images/pr.webp
8 KB
4 KB
42%
https://www.construction.marketing/images/PartnerBadge-RGB.png
4 KB
1 KB
75%
https://www.construction.marketing/images/white-top.png
4 KB
2 KB
42%
https://www.construction.marketing/images/photos/services-sm.jpg
17 KB
13 KB
27%
https://www.construction.marketing/images/white-bottom.png
4 KB
2 KB
40%
https://www.construction.marketing/images/black-50.png
3 KB
65 bytes
98%
https://www.construction.marketing/images/black-top.png
6 KB
3 KB
59%
https://www.construction.marketing/images/slides/slide-1-alt-sm.jpg
49 KB
26 KB
46%