https://www.directom.com

You could reduce your image weight by around: 1,151 KB (50%)

Analysis date: July 17, 2025

Assessment

Direct Online Marketing (DOM) could sharpen its competitive edge by leveraging PicPerf. As a top-rated digital marketing agency, optimizing the 97 images on their website would enhance SEO, streamline user experience, and support robust conversion rates - hallmarks of DOM's proven success.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://www.directom.com/wp-content/themes/dom-purple/img/usa.svg
9 KB
7 KB
26%
https://www.directom.com/wp-content/themes/dom-purple/img/canada.svg
2 KB
2 KB
19%
https://www.directom.com/wp-content/uploads/2024/12/DOM-CaseStudy-2-768x686.jpg
53 KB
26 KB
52%
https://www.directom.com/wp-content/themes/dom-purple/img/globe.svg
3 KB
3 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Logo-GrayText.svg
6 KB
5 KB
21%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-01-SEO.svg
1 KB
1 KB
19%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-02-PPC.svg
5 KB
4 KB
19%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-03-Analytics.svg
2 KB
1 KB
22%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-04-WebDesign.svg
4 KB
3 KB
17%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-05-SocialAds.svg
2 KB
1 KB
20%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Services-06-CRO.svg
2 KB
2 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Services-2024-Icons_AI.svg
3 KB
2 KB
15%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Testimonial-15-ChristinaFleming.png
235 KB
15 KB
94%
https://www.directom.com/wp-content/themes/dom-purple/img/stars.svg
3 KB
2 KB
18%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Industry-01-SaaS.svg
5 KB
4 KB
16%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Industry-02-Healthcare.svg
850 bytes
663 bytes
22%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Industry-03-HigherEducation.svg
2 KB
2 KB
19%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Industry-04-eCommerce.svg
4 KB
3 KB
21%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Industries-05-Manufacturing.svg
2 KB
1 KB
20%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Industries-06-Exporting.svg
8 KB
6 KB
17%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Results-01-CaseStudies.svg
3 KB
2 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Results-02-MiniWins.svg
672 bytes
570 bytes
15%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Results-03-Partnerships.svg
3 KB
3 KB
15%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-About-04-Testimonials.svg
3 KB
2 KB
20%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-About-01-About.svg
3 KB
2 KB
24%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-About-02-Careers.svg
1 KB
780 bytes
29%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-About-03-Team.svg
4 KB
3 KB
27%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-About-05-Locations.svg
1 KB
863 bytes
24%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Testimonial-MattHoljes.png
117 KB
8 KB
93%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-01-Blog.svg
2 KB
2 KB
21%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-02-Webinars.svg
1 KB
900 bytes
21%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-03-Checklist.svg
2 KB
1 KB
18%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-04-Guides.svg
2 KB
2 KB
22%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-07-Glossary.svg
1 KB
800 bytes
21%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Resources-06-FAQ.svg
2 KB
1 KB
18%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Nav-Testimonial-DanBernoske.png
100 KB
6 KB
94%
https://www.directom.com/wp-content/uploads/2025/03/DOM-Proof-GooglePremierPartner-2025.svg
13 KB
11 KB
19%
https://www.directom.com/wp-content/uploads/2025/06/DOM-Proof-ITA-Partner.svg
109 KB
84 KB
23%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Proof-03-Semrush.svg
11 KB
9 KB
21%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Proof-06-EAward.svg
105 KB
89 KB
15%
https://www.directom.com/wp-content/uploads/2025/03/DOM-Proof-GoogleIGAP-Update.svg
27 KB
22 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Homepage-1-GrowConfidently.jpg
66 KB
44 KB
34%
https://www.directom.com/wp-content/uploads/2024/12/DOM-5Stars-01-Clutch.svg
9 KB
7 KB
18%
https://www.directom.com/wp-content/uploads/2024/12/DOM-5Stars-02-G2.svg
8 KB
6 KB
18%
https://www.directom.com/wp-content/uploads/2024/12/DOM-5Stars-03-Google.svg
9 KB
8 KB
18%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Grow-01-Traffic-Icon.svg
2 KB
2 KB
22%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Grow-02-Leads-Icon.svg
2 KB
2 KB
22%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Grow-03-Sales-Icon.svg
950 bytes
751 bytes
21%
https://www.directom.com/wp-content/themes/dom-purple/img/plant.svg
2 KB
1 KB
16%
https://www.directom.com/wp-content/themes/dom-purple/img/onion.svg
1 KB
1 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/ali.jpg
35 KB
14 KB
61%
https://www.directom.com/wp-content/uploads/2025/01/christian.jpg
29 KB
11 KB
62%
https://www.directom.com/wp-content/uploads/2025/01/joe_carlos.jpg
47 KB
21 KB
55%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Clients-01-Highmark.svg
4 KB
4 KB
16%
https://www.directom.com/wp-content/uploads/2024/11/DOM-Clients-SEO-2-UGA.svg
12 KB
10 KB
19%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Clients-03-SAE.svg
3 KB
2 KB
17%
https://www.directom.com/wp-content/uploads/2024/11/DOM-Clients-SEO-3-Wondery.svg
2 KB
2 KB
24%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Clients-05-Kashi.svg
8 KB
7 KB
16%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Clients-06-APC.svg
9 KB
7 KB
20%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Clients-07-Microbac.svg
4 KB
3 KB
22%
https://www.directom.com/wp-content/uploads/2024/11/DOM-Clients-SEO-7-IndustryWest.svg
11 KB
9 KB
17%
https://www.directom.com/wp-content/uploads/2024/11/DOM-Clients-SEO-8-ARM.svg
8 KB
6 KB
18%
https://www.directom.com/wp-content/uploads/2024/11/DOM-Clients-SEO-9-Starks.svg
15 KB
12 KB
17%
https://www.directom.com/wp-content/uploads/2024/12/DOM-ClientHighlight-02-MelissaVecchi.jpg
43 KB
21 KB
50%
https://www.directom.com/wp-content/uploads/2024/12/DOM-ClientHighlight-JV-Color.svg
708 bytes
525 bytes
26%
https://www.directom.com/wp-content/uploads/2024/12/DOM-ClientHighlight-01-JoseMallabo.jpg
50 KB
26 KB
48%
https://www.directom.com/wp-content/uploads/2024/12/DOM-ClientHighlight-Morehouse-Color.svg
8 KB
6 KB
19%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Homepage-2-Results.jpg
85 KB
61 KB
28%
https://www.directom.com/wp-content/uploads/2024/12/DOM-CaseStudy-Arrow-Up.svg
7 KB
6 KB
16%
https://www.directom.com/wp-content/uploads/2024/12/DOM-CaseStudy-Hub-MachineryComponentReseller.jpg
77 KB
53 KB
30%
https://www.directom.com/wp-content/uploads/2024/12/DOM-CaseStudy-Design.svg
17 KB
15 KB
16%
https://www.directom.com/wp-content/uploads/2025/01/DOM-CaseStudy-Hub-MultinationalEuropeanMedicalClinic.jpg
67 KB
48 KB
27%
https://www.directom.com/wp-content/themes/dom-purple/img/chev-right.svg
726 bytes
537 bytes
26%
https://www.directom.com/wp-content/themes/dom-purple/img/chev-left.svg
937 bytes
643 bytes
31%
https://www.directom.com/wp-content/uploads/2025/01/DOM-Homepage-3-Outcomunicated.jpg
59 KB
42 KB
28%
https://www.directom.com/wp-content/uploads/2024/12/DOM-Industry-05-Exporting.svg
8 KB
7 KB
17%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-01-InitialConvo.svg
604 bytes
447 bytes
26%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-02-Objectives.svg
2 KB
1 KB
20%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-03-Findings.svg
2 KB
1 KB
22%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-04-Options.svg
1 KB
1 KB
20%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-05-Proposal.svg
5 KB
4 KB
22%
https://www.directom.com/wp-content/uploads/2025/01/DOM-DiscoveryProcess-06-Partner.svg
3 KB
2 KB
20%
https://www.directom.com/wp-content/uploads/2024/11/dom_logo_footer.svg
6 KB
5 KB
24%
https://www.directom.com/wp-content/uploads/2025/01/DOM-ITA-Logo.svg
98 KB
75 KB
23%
https://www.directom.com/wp-content/uploads/2024/11/eos_logo.png
6 KB
3 KB
57%
https://www.directom.com/wp-content/uploads/2024/11/eaward_logo.png
16 KB
5 KB
67%
https://www.directom.com/wp-content/uploads/2024/11/google_partner_logo.png
4 KB
1 KB
70%
https://www.directom.com/wp-content/themes/dom-purple/img/hamburger.svg
567 bytes
389 bytes
31%
https://www.directom.com/wp-content/themes/dom-purple/img/search-icon.svg
404 bytes
321 bytes
20%
https://www.directom.com/wp-content/uploads/2025/05/DOM-Homepage-1-GrowConfidently.jpg
103 KB
57 KB
44%
https://www.directom.com/wp-content/uploads/2025/05/DOM-hero-test-1-1.jpg
190 KB
45 KB
76%
https://www.directom.com/wp-content/uploads/2025/05/DOM-Homepage-2-Results.jpg
97 KB
47 KB
51%
https://www.directom.com/wp-content/uploads/2025/05/DOM-Homepage-3-Outcomunicated.jpg
70 KB
37 KB
48%
https://www.directom.com/wp-content/themes/dom-purple/img/ajax-loader.gif
4 KB
2 KB
47%
https://www.directom.com/wp-content/uploads/2025/07/what-is-geo-generative-engine-optimization-dom-blog-768x402.jpg
55 KB
31 KB
44%
https://www.directom.com/wp-content/uploads/2023/11/google-ads-placeement-exclusions-list-for-google-display-network-dom-blog-768x402.jpg
33 KB
14 KB
58%
https://www.directom.com/wp-content/uploads/2024/05/catch-a-competitor-bidding-and-ranking-for-your-brand-heres-your-options-dom-blog-768x402.jpg
47 KB
22 KB
54%