donandashley.com April 15, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/5de566_06fef3de29d647ac81fcfdab1247c6cd~mv2.png/v1/crop/x_113,y_0,w_953,h_1231/fill/w_338,h_437,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202024-10-24%20at%2011_35_07%E2%80%AFAM.png
15 KB
6 KB
61%
https://static.wixstatic.com/media/5de566_d7443aff877c4f26b3ce346cae77a073~mv2.png/v1/fill/w_853,h_273,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202025-07-17%20at%202_25_12%E2%80%AFAM%202.png
20 KB
8 KB
59%
https://static.wixstatic.com/media/5de566_117e6232b9824644a80423997dcf1b22~mv2.png/v1/fill/w_338,h_437,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202024-10-23%20at%2010_59_05%E2%80%AFAM.png
27 KB
11 KB
58%
https://static.wixstatic.com/media/5de566_a15ff5fc47d64d01a04323444fd12ca3~mv2.png/v1/fill/w_871,h_409,al_c,q_85,enc_avif,quality_auto/Shadow-PNG-Photos.png
3 KB
1 KB
55%
https://static.wixstatic.com/media/5de566_38a217658f3f4fc790cec8747c6d9b57f000.jpg/v1/fill/w_980,h_749,al_c,q_85,usm_0.33_1.00_0.00,enc_avif,quality_auto/5de566_38a217658f3f4fc790cec8747c6d9b57f000.jpg
69 KB
31 KB
55%
https://static.wixstatic.com/media/5de566_243721253c524a268bf662ad26ddfa51~mv2.png/v1/fill/w_338,h_432,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/unnamed-1.png
39 KB
18 KB
55%
https://static.wixstatic.com/media/5de566_a15ff5fc47d64d01a04323444fd12ca3~mv2.png/v1/fill/w_853,h_400,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Shadow-PNG-Photos.png
1 KB
706 bytes
52%
https://static.wixstatic.com/media/a1b09fe8b7f04378a9fe076748ad4a6a.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/a1b09fe8b7f04378a9fe076748ad4a6a.png
816 bytes
413 bytes
49%
https://static.wixstatic.com/media/48a2a42b19814efaa824450f23e8a253.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/48a2a42b19814efaa824450f23e8a253.png
894 bytes
505 bytes
43%
https://static.wixstatic.com/media/5de566_38a217658f3f4fc790cec8747c6d9b57f000.jpg/v1/fill/w_147,h_83,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/5de566_38a217658f3f4fc790cec8747c6d9b57f000.jpg
2 KB
999 bytes
43%
https://static.wixstatic.com/media/e316f544f9094143b9eac01f1f19e697.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e316f544f9094143b9eac01f1f19e697.png
846 bytes
490 bytes
42%
https://static.wixstatic.com/media/5de566_f6873c6e0da14202a802c025638e05bf~mv2.png/v1/fill/w_161,h_87,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/5de566_f6873c6e0da14202a802c025638e05bf~mv2.png
7 KB
4 KB
40%
https://static.wixstatic.com/media/5de566_8d07fb34a1714c51bdbb9657b749adbb~mv2.png/v1/fill/w_600,h_192,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Screenshot%202025-07-17%20at%202_edited.png
7 KB
4 KB
39%
https://static.wixstatic.com/media/8d6893330740455c96d218258a458aa4.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/8d6893330740455c96d218258a458aa4.png
1 KB
749 bytes
26%