http://www.ethosmarketing.net

You could reduce your image weight by around: 11 KB (47%)

Analysis date: July 16, 2025

Assessment

Ethos Marketing Inc., a marketing consultancy serving Central Pennsylvania, could bolster its online presence with PicPerf. The service would optimize the firm's image-heavy website, improving SEO and delivering a smoother user experience for potential clients exploring its offerings.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/81656e_44c836f305e94e63bbd748adeaa3d2a1~mv2.png/v1/fill/w_198,h_109,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/81656e_44c836f305e94e63bbd748adeaa3d2a1~mv2.png
9 KB
5 KB
46%
https://static.wixstatic.com/media/81656e_37bdb295647a4e5295afec99dda42f9b~mv2.jpg/v1/fill/w_219,h_316,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/DSC_2638-Enhanced-NR-3.jpg
9 KB
4 KB
53%
https://static.wixstatic.com/media/41d000_1cb62122b920e000743d930ea4ba7695.png/v1/fill/w_26,h_26,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/41d000_1cb62122b920e000743d930ea4ba7695.png
885 bytes
531 bytes
40%
https://static.wixstatic.com/media/41d000_923783bd05e9f6dfd45827c8952a3e5b.png/v1/fill/w_23,h_34,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/41d000_923783bd05e9f6dfd45827c8952a3e5b.png
933 bytes
614 bytes
34%
https://static.wixstatic.com/media/41d000_234c0c521a8017939900379e6a25b05c.png/v1/fill/w_49,h_28,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/41d000_234c0c521a8017939900379e6a25b05c.png
878 bytes
604 bytes
31%
https://static.wixstatic.com/media/41d000_9a5081a86e28d0fbce1c1296869715d7.png/v1/fill/w_28,h_30,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/41d000_9a5081a86e28d0fbce1c1296869715d7.png
1 KB
716 bytes
33%
https://static.wixstatic.com/media/81656e_98d034df7ab748d89059b13a6c04c5a8~mv2.png/v1/fill/w_35,h_35,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/linkedin.png
952 bytes
491 bytes
48%
https://static.wixstatic.com/media/e316f544f9094143b9eac01f1f19e697.png/v1/fill/w_39,h_39,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/e316f544f9094143b9eac01f1f19e697.png
846 bytes
490 bytes
42%