facetoface-marketing.com January 26, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/2081af_1170fac3066f4ccd9425d47be55a14e2~mv2.png/v1/fill/w_980,h_504,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/2081af_1170fac3066f4ccd9425d47be55a14e2~mv2.png
53 KB
14 KB
73%
https://static.wixstatic.com/media/2081af_14f35f8f50154eac99538eda5404f9eb~mv2.jpg/v1/fill/w_813,h_773,al_c,q_85,enc_avif,quality_auto/2081af_14f35f8f50154eac99538eda5404f9eb~mv2.jpg
49 KB
13 KB
72%
https://static.wixstatic.com/media/2081af_1170fac3066f4ccd9425d47be55a14e2~mv2.png/v1/fill/w_48,h_27,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/2081af_1170fac3066f4ccd9425d47be55a14e2~mv2.png
682 bytes
199 bytes
71%
https://static.wixstatic.com/media/2081af_2566c8aacb9f43e4a19f5a94ef817ece~mv2.jpg/v1/crop/x_545,y_0,w_3277,h_3880/fill/w_373,h_442,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Vicki%20Morris_02.jpg
14 KB
6 KB
58%
https://static.wixstatic.com/media/2081af_743c0d1b04ed4b1aaf1ea87fb20b383a~mv2.png/v1/fill/w_266,h_232,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Transparent-PNG.png
13 KB
5 KB
57%
https://static.wixstatic.com/media/2081af_743c0d1b04ed4b1aaf1ea87fb20b383a~mv2.png/v1/fill/w_238,h_237,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Transparent-PNG.png
14 KB
6 KB
56%
https://static.wixstatic.com/media/11062b_f4e3e7f537ff4762a1914aa14e3e36b9~mv2.png/v1/fill/w_24,h_24,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_f4e3e7f537ff4762a1914aa14e3e36b9~mv2.png
829 bytes
390 bytes
53%
https://static.wixstatic.com/media/11062b_7dcffe5daf2944b7be0a46ac6d472634~mv2.png/v1/fill/w_24,h_24,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/11062b_7dcffe5daf2944b7be0a46ac6d472634~mv2.png
868 bytes
421 bytes
51%
https://static.wixstatic.com/media/2081af_8b4dcb7e6b8747ef8c9caeab91d03532~mv2.png/v1/crop/x_93,y_0,w_1315,h_1500/fill/w_104,h_119,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/FTF_%20logo%20drop%20shadow_%201500x1500.png
2 KB
1 KB
49%
https://static.wixstatic.com/media/2081af_3afe865ad56a4699af3a05fe7e793dde~mv2.png/v1/fill/w_209,h_51,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/2081af_3afe865ad56a4699af3a05fe7e793dde~mv2.png
3 KB
2 KB
47%
https://static.wixstatic.com/media/2081af_14f35f8f50154eac99538eda5404f9eb~mv2.jpg/v1/fill/w_147,h_59,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/2081af_14f35f8f50154eac99538eda5404f9eb~mv2.jpg
1 KB
695 bytes
43%
https://static.wixstatic.com/media/2081af_e37a32d9ea074984a90752dd92325c73~mv2.jpg/v1/fill/w_100,h_122,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/2081af_e37a32d9ea074984a90752dd92325c73~mv2.jpg
6 KB
4 KB
39%
https://res.cloudinary.com/expertise-com/image/upload/w_auto/remote_media/awards/al_huntsville_social-media-marketing_2023_inverse.svg
11 KB
9 KB
18%