hlobranding.com March 16, 2026
Slow images are costing you visitors and revenue.
Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 70% smaller — that's a meaningful speed gain ready for the taking.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."
Eric Barnes / Laravel News
"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"
Jason Beggs / Design to Tailwind
✓ 14-day free trial ✓ Near-immediate results ✓ Free setup consultation
Original Size
Optimized Size
Savings
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6703a9d9b8f68fb80150b16b_Email-Signature-GIF.gif
782 KB
82 KB
89%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433%2F67e16c2967d7b006d0136689_wt-hazera-slider-poster-00001.jpg
68 KB
46 KB
32%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433%2F668fc01bac698b190dcef2ba_driscolls-3sec-poster-00001.jpg
59 KB
40 KB
32%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/668fc29437f2e07a2a13e558_play-button.svg
585 bytes
396 bytes
32%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433%2F66963eb6ea8cde61f7512164_Abin-snippet-poster-00001.jpg
69 KB
50 KB
27%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6704ffe4eb1d882ba549a30f_HLO-Home-Vision.svg
3 KB
2 KB
25%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6705000d95b1dc6de114a1f6_HLO-Home-Show.svg
3 KB
2 KB
24%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6704ff541eaf18eb0fe18d37_HLO-Home-Core.svg
3 KB
2 KB
24%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6682adc08d2fdd5d89d5c163_hlo-360-circle.svg
880 bytes
700 bytes
20%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/667eb027308a3f999352122f_halv-yellow-circle.svg
677 bytes
541 bytes
20%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6672bf5f1e024e666b189dff_right-top-corner-yellow-circle.svg
727 bytes
584 bytes
20%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6807a3686de0c89118840a1c_HLO-Nederlands-Visbureau.svg
8 KB
6 KB
19%
4 KB
3 KB
18%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/66713e07a3b8d33f5964c2ec_HLO-Paardekooper.svg
5 KB
4 KB
18%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/67fe25acdc141e6ac847623a_HLO-Ridder-2025.svg
7 KB
5 KB
17%
239 bytes
200 bytes
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc94ba5a19a2fd595c26f9_HLO-heineken.svg
3 KB
3 KB
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc95affcf9eae50dd25bc2_HLO-Essilor.svg
4 KB
3 KB
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc9522c2a0377136aef3c4_HLO-Koppert.svg
3 KB
3 KB
16%
4 KB
3 KB
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6703abccd976c128db65deaa_logo-winked.svg
672 bytes
566 bytes
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/667ea6469c004382328e3426_hlo-facebook.svg
373 bytes
315 bytes
16%
393 bytes
332 bytes
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6682d3688cc73b47ff1088ae_quote-marks-purple.svg
413 bytes
349 bytes
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65d7434da1e4892b11694061_HLO-yellow-quote-marks.svg
413 bytes
349 bytes
16%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc94ce564ae2c370c9b8f6_HLO-Premier.svg
10 KB
8 KB
15%
9 KB
8 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/667ea645ba59041bcac7fb8c_hlo-linkedin.svg
729 bytes
617 bytes
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/6703ae0d95cd343177092b97_Logo-text-2.svg
4 KB
3 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65d862718c6fe0c94ece7920_TITLE-hey-talent.svg
11 KB
10 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc95d7288f86b0e2ddc0cc_HLO-Novo-nordisk.svg
13 KB
11 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/65dc956af8af0783f35d108b_HLO-Driscolls.svg
25 KB
21 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/66e1ec37ee9c58ba3804854a_Group%201139.svg
11 KB
9 KB
15%
https://cdn.prod.website-files.com/65c0a5cb489b58ac7e3e4433/667ea646deb88d3142d4ebc2_hlo-instagram.svg
6 KB
5 KB
15%
