hypelondon.co.uk March 24, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
398 KB
56 KB
86%
111 KB
17 KB
85%
392 KB
60 KB
85%
488 KB
83 KB
83%
244 KB
45 KB
82%
129 KB
25 KB
80%
32 KB
6 KB
80%
177 KB
41 KB
77%
245 KB
59 KB
76%
https://hypelondon.co.uk/wp-content/uploads/2025/11/Doug-Copeland-Essex_Felicity-Crawshaw-resized.jpg
604 KB
145 KB
76%
35 KB
9 KB
76%
https://hypelondon.co.uk/wp-content/uploads/2025/12/67dbf2e02ff22685ef982018_EMF_CaseStudy2-scaled-1.webp
98 KB
24 KB
75%
59 KB
16 KB
73%
76 KB
22 KB
72%
44 KB
13 KB
71%
37 KB
11 KB
70%
15 KB
5 KB
69%
16 KB
5 KB
67%
37 KB
14 KB
64%
38 KB
14 KB
63%
316 KB
119 KB
62%
29 KB
11 KB
62%
27 KB
10 KB
62%
20 KB
8 KB
62%
https://hypelondon.co.uk/wp-content/uploads/2025/12/Doug-Copeland-Essex_Felicity-Crawshaw-resized-1.webp
358 KB
138 KB
61%
90 KB
37 KB
59%
58 KB
24 KB
58%
63 KB
27 KB
57%
79 KB
34 KB
57%
https://hypelondon.co.uk/wp-content/uploads/2025/05/andrea-de-santis-J90n-abVN4Q-unsplash-1-683x1024.jpg
80 KB
37 KB
54%
64 KB
30 KB
52%
111 KB
54 KB
51%
91 KB
44 KB
51%
8 KB
4 KB
51%
45 KB
23 KB
48%
https://hypelondon.co.uk/wp-content/uploads/2025/05/Grant-Audit-Audit-Assurance-scaled-1-1024x576.jpg
93 KB
52 KB
44%
12 KB
7 KB
42%
12 KB
7 KB
41%
https://hypelondon.co.uk/wp-content/uploads/2025/05/650c2e15e7aa63790b3073ad_08_UEFA-Champions-League_DesignStudio_Rebrand_Broadcast-Graphics-1024x583.jpg
43 KB
27 KB
39%
129 KB
82 KB
37%
381 KB
242 KB
36%
24 KB
17 KB
31%
27 KB
19 KB
30%
https://hypelondon.co.uk/wp-content/uploads/2025/05/boliviainteligente-LS_1pm19Rmo-unsplash-768x480.jpg.webp
15 KB
11 KB
27%
17 KB
13 KB
27%
https://hypelondon.co.uk/wp-content/uploads/2025/05/ryan-hoffman-famtUWEBH_Y-unsplash-1-625x1024.jpg
100 KB
74 KB
25%
83 KB
62 KB
25%
73 KB
56 KB
23%
4 KB
3 KB
20%
16 KB
13 KB
19%
2 KB
2 KB
19%
3 KB
2 KB
18%
1 KB
1 KB
17%
3 KB
2 KB
17%
2 KB
2 KB
16%
10 KB
9 KB
16%
683 bytes
574 bytes
16%
https://hypelondon.co.uk/wp-content/uploads/2025/05/andrea-de-santis-J90n-abVN4Q-unsplash-1-683x1024.jpg.webp
38 KB
32 KB
15%
2 KB
2 KB
15%
2 KB
2 KB
15%
4 KB
3 KB
15%