iconicdigitalagency.com December 7, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://iconicdigitalagency.com/wp-content/uploads/2022/11/Iconic-Digital-Strategic-Marketing-Indianapolis-1.webp
211 KB
19 KB
91%
https://iconicdigitalagency.com/wp-content/uploads/2020/05/240_F_295781609_oFI1rBGHyuSIvjunACQXfoRjsozvgyuK.jpg
8 KB
1 KB
83%
5 KB
1 KB
78%
57 KB
15 KB
74%
59 KB
15 KB
74%
https://iconicdigitalagency.com/wp-content/uploads/2022/11/Marketing-Sales-Consulting-Indianapolis.webp
64 KB
21 KB
67%
141 KB
53 KB
63%
6 KB
3 KB
57%
https://iconicdigitalagency.com/wp-content/uploads/2022/12/BPI-Outdoor-Living-web-redesign-min.png.webp
26 KB
13 KB
51%
3 KB
2 KB
48%
4 KB
2 KB
46%
https://iconicdigitalagency.com/wp-content/uploads/2020/05/Iconic-Brands-Move-Differently-480x441.png.webp
15 KB
9 KB
42%
5 KB
3 KB
41%
3 KB
2 KB
39%
7 KB
5 KB
34%
https://iconicdigitalagency.com/wp-content/uploads/2022/12/Eiteljorg-Website-Redesign-min-480x409.png.webp
23 KB
15 KB
34%
917 bytes
629 bytes
31%
24 KB
17 KB
30%
3 KB
2 KB
29%
3 KB
2 KB
27%
115 KB
85 KB
26%
5 KB
4 KB
25%
3 KB
3 KB
24%
9 KB
7 KB
22%
https://iconicdigitalagency.com/wp-content/plugins/cookie-law-info/legacy/public/images/logo-cookieyes.svg
3 KB
2 KB
21%
6 KB
5 KB
20%
7 KB
6 KB
19%