impacttechlab.com December 7, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
23 KB
11 KB
53%
2 KB
1 KB
40%
94 KB
61 KB
36%
76 KB
51 KB
33%
86 KB
57 KB
33%
51 KB
35 KB
30%
https://impacttechlab.com/wp-content/uploads/2025/11/Interactive-Content-Marketing-Higher-Brand-Visibility-300x191.webp
9 KB
7 KB
28%
9 KB
7 KB
27%
8 KB
6 KB
24%
7 KB
6 KB
23%
7 KB
6 KB
23%
6 KB
5 KB
22%
6 KB
5 KB
22%
10 KB
8 KB
21%
290 bytes
229 bytes
21%
5 KB
4 KB
21%
7 KB
5 KB
21%
10 KB
8 KB
20%
7 KB
5 KB
20%
17 KB
13 KB
20%
5 KB
4 KB
19%
6 KB
5 KB
19%
7 KB
5 KB
18%
7 KB
5 KB
18%
4 KB
3 KB
18%