informcreative.com April 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x400_CitySurrey.jpg
464 KB
83 KB
82%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_MoiraLePatourel.jpg
62 KB
13 KB
79%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_PenderBeer.jpg
105 KB
24 KB
77%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_BCSLSCongress2024.jpg
207 KB
48 KB
76%
173 KB
50 KB
71%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x400_ProtectionPointWebsite.jpg
82 KB
24 KB
71%
262 KB
80 KB
69%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x400_FouthHouseVintage-768x384.jpg
29 KB
10 KB
66%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_BCSLSCongress2024-768x768.jpg
110 KB
43 KB
61%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_PenderBeer-768x768.jpg
55 KB
22 KB
61%
https://informcreative.com/wp-content/uploads/2017/11/2024_IC_Website_Portfolio_800x800_ACRDMagazineAd-768x768.jpg
73 KB
32 KB
56%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x400_ProtectionPointWebsite-768x384.jpg
50 KB
22 KB
56%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_Archdio-768x768.jpg
51 KB
23 KB
55%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_Fuel-768x768.jpg
94 KB
42 KB
55%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_MoiraLePatourel-768x768.jpg
27 KB
12 KB
54%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_TheLoft-768x768.jpg
144 KB
66 KB
54%
2 KB
1 KB
52%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_MeritKitchens.jpg
213 KB
103 KB
52%
https://informcreative.com/wp-content/uploads/2017/11/2024_IC_Website_Portfolio_800x800_14Oranges_App-768x768.jpg
136 KB
67 KB
51%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x400_CitySurrey-768x384.jpg
75 KB
40 KB
47%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_MeritKitchens-768x768.jpg
98 KB
54 KB
45%
https://informcreative.com/wp-content/uploads/2017/11/2024_IC_Website_Portfolio_800x800_PPMasterSeries-768x768.jpg
138 KB
75 KB
45%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x800_ACRDSortnGrow-768x768.jpg
173 KB
96 KB
44%
2 KB
1 KB
39%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_Wolseley-768x768.jpg
102 KB
64 KB
37%
https://informcreative.com/wp-content/uploads/2024/11/2024_IC_Website_Portfolio_800x400_LordJeff-768x384.jpg
91 KB
58 KB
37%
1 KB
682 bytes
36%
https://informcreative.com/wp-content/uploads/2025/01/2024_IC_Website_Portfolio_800x800_Wolseley.jpg
95 KB
65 KB
31%