innovativedirectmarketing.com February 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
213 KB
25 KB
88%
201 KB
24 KB
88%
237 KB
29 KB
88%
166 KB
22 KB
87%
158 KB
21 KB
87%
176 KB
24 KB
86%
184 KB
27 KB
85%
5 KB
683 bytes
85%
19 KB
4 KB
77%
4 KB
1 KB
75%
19 KB
5 KB
75%
4 KB
1 KB
67%
6 KB
2 KB
67%
8 KB
3 KB
64%
7 KB
3 KB
60%
140 KB
56 KB
60%
136 KB
55 KB
59%
19 KB
8 KB
59%
139 KB
59 KB
57%
7 KB
3 KB
57%
7 KB
3 KB
55%
4 KB
2 KB
55%
9 KB
4 KB
54%
8 KB
4 KB
54%
4 KB
2 KB
47%
2 KB
1 KB
45%
8 KB
4 KB
44%
46 KB
31 KB
32%