insightcreative.com July 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
215 KB
12 KB
94%
https://insightcreative.com/images/Insight-Creative-Inc-Communication-With-Substance-Video-Cover.jpg
67 KB
6 KB
91%
85 KB
10 KB
89%
31 KB
6 KB
82%
29 KB
6 KB
79%
34 KB
7 KB
79%
37 KB
8 KB
77%
3 KB
2 KB
16%
8 KB
7 KB
15%
10 KB
9 KB
15%
10 KB
8 KB
15%
12 KB
10 KB
15%
5 KB
4 KB
15%
3 KB
2 KB
15%
11 KB
9 KB
15%
3 KB
2 KB
15%
2 KB
2 KB
15%
2 KB
2 KB
15%
3 KB
3 KB
15%
3 KB
2 KB
15%