ipmwebdesign.com January 27, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/ea66f0de45ec4109b5eb190bed2244d1.jpg/v1/fill/w_147,h_89,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/ea66f0de45ec4109b5eb190bed2244d1.jpg
1 KB
802 bytes
46%
https://static.wixstatic.com/media/ea66f0de45ec4109b5eb190bed2244d1.jpg/v1/fill/w_980,h_932,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/ea66f0de45ec4109b5eb190bed2244d1.jpg
174 KB
99 KB
43%