itsonmedia.com November 3, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
28 KB
4 KB
85%
21 KB
12 KB
45%
36 KB
22 KB
38%
35 KB
22 KB
38%
4 KB
3 KB
34%
10 KB
7 KB
32%
https://itsonmedia.com/wp-content/plugins/gforms-addon-for-country-and-state-selection/assets/images/ajax_loader.gif
723 bytes
516 bytes
29%
2 KB
1 KB
26%
45 KB
34 KB
23%
19 KB
15 KB
22%
21 KB
17 KB
21%
40 KB
32 KB
20%
3 KB
2 KB
20%
https://itsonmedia.com/wp-content/webp-express/webp-images/uploads/2025/04/Gravity-Devices-UI-Mockup-Set-vol7-1.png.webp
65 KB
52 KB
20%
https://itsonmedia.com/wp-content/webp-express/webp-images/uploads/2024/10/logo-design-banner2-img1.png.webp
28 KB
22 KB
20%
75 KB
60 KB
19%
https://itsonmedia.com/wp-content/webp-express/webp-images/uploads/2024/10/google_review-badge.jpg.webp
1 KB
1 KB
18%
1 KB
966 bytes
17%
https://itsonmedia.com/wp-content/webp-express/webp-images/uploads/2024/10/clutch-icon-review.jpg.webp
2 KB
1 KB
17%
27 KB
23 KB
15%