jwmorton.com December 7, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://jwmorton.com/wp-content/uploads/2024/10/245747509_4686246841395726_6991782345233155272_n-750x495.png
670 KB
46 KB
93%
163 KB
13 KB
92%
https://jwmorton.com/wp-content/uploads/2024/10/Screenshot-2024-10-18-at-2.18.09%E2%80%AFPM-540x500.png
222 KB
23 KB
89%
278 KB
32 KB
88%
341 KB
44 KB
87%
96 KB
13 KB
86%
56 KB
22 KB
60%
48 KB
20 KB
59%
33 KB
16 KB
52%
33 KB
16 KB
52%
9 KB
5 KB
49%
37 KB
19 KB
48%
34 KB
18 KB
48%
77 KB
41 KB
46%
11 KB
6 KB
42%
77 KB
46 KB
40%
446 bytes
348 bytes
22%
656 bytes
520 bytes
21%
457 bytes
368 bytes
19%