marketingmayor.com July 17, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
749 KB
52 KB
93%
11 KB
2 KB
83%
12 KB
2 KB
82%
9 KB
2 KB
75%
65 KB
20 KB
69%
35 KB
18 KB
49%
61 KB
35 KB
42%
124 KB
73 KB
41%
190 KB
112 KB
41%
https://marketingmayor.com/wp-content/uploads/2023/05/small-business-photography-buffalo-ny-scaled.jpg
155 KB
93 KB
40%
46 KB
28 KB
40%
91 KB
55 KB
39%
231 KB
144 KB
38%
94 KB
59 KB
37%
https://marketingmayor.com/wp-content/uploads/2023/05/buffalo-photography-drone-photography-scaled.jpg
234 KB
149 KB
36%
176 KB
115 KB
35%
3 KB
2 KB
18%
509 bytes
433 bytes
15%