mcleanadvertising.com January 5, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
694 KB
29 KB
96%
50 KB
10 KB
81%
15 KB
3 KB
79%
30 KB
15 KB
50%
6 KB
3 KB
48%
13 KB
7 KB
47%
11 KB
6 KB
47%
https://mcleanadvertising.com/wp-content/uploads/2022/06/McLean-Advertising-logo-without-tagline-WHITE-01-2-e1656362859738-768x436.png
25 KB
17 KB
30%
10 KB
8 KB
22%