mcwilliamsmedia.com December 6, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
320 KB
19 KB
94%
239 KB
19 KB
92%
95 KB
9 KB
91%
1 KB
129 bytes
87%
477 KB
72 KB
85%
56 KB
9 KB
84%
5 KB
1 KB
75%
22 KB
7 KB
69%
22 KB
8 KB
63%
90 KB
34 KB
63%
19 KB
8 KB
56%
18 KB
8 KB
56%
19 KB
8 KB
55%
37 KB
17 KB
54%
20 KB
9 KB
54%
20 KB
9 KB
54%
21 KB
10 KB
53%
39 KB
18 KB
53%
35 KB
17 KB
53%
39 KB
18 KB
53%
39 KB
19 KB
52%
44 KB
22 KB
51%
17 KB
10 KB
44%
4 KB
3 KB
40%
https://mcwilliamsmedia.com/wp-content/uploads/2023/01/mcwilliams-media-logo-mobile-1024x180-1-700x123.png
14 KB
10 KB
33%
11 KB
8 KB
29%
2 KB
1 KB
16%