mediamarketingandmore.com July 16, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
440 KB
38 KB
91%
28 KB
4 KB
87%
41 KB
6 KB
86%
45 KB
7 KB
85%
30 KB
5 KB
85%
https://mediamarketingandmore.com/wp-content/uploads/2023/06/The-Housing-Authority-Columbus-Georgia.png
37 KB
6 KB
85%
21 KB
3 KB
84%
25 KB
4 KB
83%
38 KB
7 KB
82%
19 KB
4 KB
79%
28 KB
7 KB
76%
13 KB
5 KB
60%
132 KB
62 KB
53%
https://mediamarketingandmore.com/wp-content/plugins/wp-logo-showcase-responsive-slider-slider/assets/images/ajax-loader.gif
4 KB
2 KB
47%