newtdigitalmarketing.wordpress.com February 14, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://newtdigitalmarketing.wordpress.com/wp-content/blog-plugins/marketing-bar/images/wpcom-mark.svg
1 KB
995 bytes
20%
https://newtdigitalmarketing.wordpress.com/wp-content/uploads/2016/07/newt-small-logo-jpg-full-res.jpg?w=203&h=143
4 KB
4 KB
16%
154 bytes
131 bytes
15%
https://cs.krushmedia.com/feeeee7941a3729706aafcc88658ed50.gif?puid=6d155757-4847-4449-84fc-64f3050d2ea2&redir=https%3A%2F%2Fsync.go.sonobi.com%2Fus.gif%3Fnw%3Dkr%26nuid%3D[UID]
49 bytes
42 bytes
15%