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newurbanmedia.io
January 30, 2026

Your site's images could be 72% (859 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 72% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Cotton_Gin-r2vjl0eflo80gr8i3027ucs0mq280g5bzq9skf2xls.png
383 KB
21 KB
95%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/NUM-2.0Cazateatro-r2vjkzgleu6q559v8hnl9v0k1c6usr1lnlmb354bs0.png
371 KB
23 KB
94%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Memphis-Addiction-Help-Web-Developer-for-Medical-r2vjl0eflo80gr8i3027ucs0mq280g5bzq9skf2xls.jpg
34 KB
18 KB
48%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Goulds-Salon-Spa-Web-Designer-r2vjkyir805ftjb8dz8ypd93fybhl1xvbgytlv5py8.jpg
34 KB
20 KB
41%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Lucius-Roofing-Company-r2vjkzgleu6q559v8hnl9v0k1c6usr1lnlmb354bs0.jpg
45 KB
27 KB
40%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Mr.-Lincolns-Costume-Shoppe-r2vjkzgleu6q559v8hnl9v0k1c6usr1lnlmb354bs0.jpg
43 KB
26 KB
40%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Church_Health_04banner-thumb1228x620-r2vjl0eflo80gr8i3027ucs0mq280g5bzq9skf2xls.jpg
54 KB
35 KB
36%
https://newurbanmedia.io/wp-content/uploads/2018/12/WordPress-Website-Maintenance-Plans.jpeg
130 KB
88 KB
32%
https://newurbanmedia.io/wp-content/uploads/elementor/thumbs/Serenity-Recovery-Center-Memphis-2-r2vjl0eflo80gr8i3027ucs0mq280g5bzq9skf2xls.jpg
79 KB
61 KB
23%
https://res.cloudinary.com/expertise-com/image/upload/remote_media/awards/tn_memphis_web-developers_2024_inverse.svg
11 KB
9 KB
18%
https://newurbanmedia.io/wp-content/uploads/2021/08/Wilson-Logo-White.svg
7 KB
6 KB
16%
https://newurbanmedia.io/wp-content/uploads/2018/12/Mr.-Lincolns-Costume-Shoppe-Web-Designer-300x146.png
5 KB
4 KB
16%
https://s.w.org/images/core/emoji/16.0.1/svg/2b50.svg
554 bytes
471 bytes
15%

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