You could reduce your image weight by around: 299kb (53%)

Analysis date: July 2, 2025

Assessment

Norcal Web Designs, a Sacramento-based web design and marketing firm, could streamline its online presence with PicPerf's image optimization services, enhancing SEO and user experience across its portfolio of client websites.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Image

Original Size

Optimized Size

Savings

https://static.wixstatic.com/media/545e2c_54e510b5c3cf410bad407c13bf817800~mv2.png/v1/fill/w_250,h_120,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/norcal-web-designs-logo.png

6kb

3kb

46%

https://static.wixstatic.com/media/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg/v1/fill/w_140,h_93,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg

2kb

1kb

44%

https://static.wixstatic.com/media/0ef738a5762b4722bc5c6b560c6c4a59.jpg/v1/fill/w_77,h_53,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/0ef738a5762b4722bc5c6b560c6c4a59.jpg

1kb

561b

47%

https://static.wixstatic.com/media/23f7a224a337416c8ff279a52397ff22.jpg/v1/fill/w_77,h_51,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23f7a224a337416c8ff279a52397ff22.jpg

1kb

568b

49%

https://static.wixstatic.com/media/2b074052bbd24b6385f01ef23168ab53.jpg/v1/fill/w_77,h_39,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/2b074052bbd24b6385f01ef23168ab53.jpg

922b

434b

53%

https://static.wixstatic.com/media/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg/v1/fill/w_120,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg

2kb

980b

41%

https://static.wixstatic.com/media/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg/v1/fill/w_120,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg

2kb

1kb

40%

https://static.wixstatic.com/media/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg/v1/fill/w_120,h_89,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg

2kb

855b

44%

https://static.wixstatic.com/media/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg/v1/fill/w_123,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg

827b

313b

62%

https://static.wixstatic.com/media/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg

666b

528b

21%

https://static.wixstatic.com/media/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg

11kb

4kb

63%

https://static.wixstatic.com/media/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg

817b

666b

18%

https://static.wixstatic.com/media/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg

13kb

5kb

60%

https://static.wixstatic.com/media/nsplsh_73384879494565376c4630~mv2_d_6880_4584_s_4_2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_73384879494565376c4630~mv2_d_6880_4584_s_4_2.jpg

16kb

7kb

58%

https://static.wixstatic.com/media/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png/v1/fill/w_250,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png

902b

760b

16%

https://static.wixstatic.com/media/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png/v1/fill/w_292,h_292,fp_0.50_0.50,q_95,enc_avif,quality_auto/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png

12kb

5kb

59%

https://static.wixstatic.com/media/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg

855b

667b

22%

https://static.wixstatic.com/media/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg

16kb

6kb

60%

https://i.ytimg.com/vi/0MW-lU-SEdE/sddefault.jpg

37kb

17kb

55%

https://static.wixstatic.com/media/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg

2kb

1kb

45%

https://static.wixstatic.com/media/0fdef751204647a3bbd7eaa2827ed4f9.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/0fdef751204647a3bbd7eaa2827ed4f9.png

591b

241b

59%

https://static.wixstatic.com/media/c7d035ba85f6486680c2facedecdcf4d.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c7d035ba85f6486680c2facedecdcf4d.png

622b

299b

52%

https://static.wixstatic.com/media/78aa2057f0cb42fbbaffcbc36280a64a.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/78aa2057f0cb42fbbaffcbc36280a64a.png

611b

275b

55%

https://static.wixstatic.com/media/6ea5b4a88f0b4f91945b40499aa0af00.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/6ea5b4a88f0b4f91945b40499aa0af00.png

618b

281b

55%

https://static.wixstatic.com/media/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg/v1/fill/w_980,h_932,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg

100kb

55kb

45%

https://static.wixstatic.com/media/0ef738a5762b4722bc5c6b560c6c4a59.jpg/v1/fill/w_306,h_565,fp_0.50_0.50,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/0ef738a5762b4722bc5c6b560c6c4a59.jpg

33kb

16kb

52%

https://static.wixstatic.com/media/23f7a224a337416c8ff279a52397ff22.jpg/v1/fill/w_307,h_565,fp_0.50_0.50,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/23f7a224a337416c8ff279a52397ff22.jpg

20kb

8kb

58%

https://static.wixstatic.com/media/2b074052bbd24b6385f01ef23168ab53.jpg/v1/fill/w_307,h_565,fp_0.55_0.15,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/2b074052bbd24b6385f01ef23168ab53.jpg

18kb

8kb

56%

https://static.wixstatic.com/media/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg/v1/fill/w_434,h_560,fp_0.50_0.50,q_80,enc_avif,quality_auto/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg

45kb

22kb

51%

https://static.wixstatic.com/media/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg/v1/fill/w_434,h_560,fp_0.23_0.35,q_80,enc_avif,quality_auto/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg

13kb

6kb

57%

https://static.wixstatic.com/media/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg/v1/fill/w_434,h_560,fp_0.13_0.21,q_80,enc_avif,quality_auto/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg

23kb

10kb

57%

https://static.wixstatic.com/media/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg/v1/fill/w_470,h_829,al_c,q_85,enc_avif,quality_auto/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg

57kb

24kb

59%

https://static.wixstatic.com/media/545e2c_ba33ac283eae4cc4af3216e62bd6e5a3~mv2.jpg/v1/crop/x_0,y_8,w_526,h_388/fill/w_490,h_361,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/carlos-montoya_edited.jpg

12kb

4kb

65%

https://static.wixstatic.com/media/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg/v1/fill/w_980,h_680,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg

118kb

59kb

50%