norcalwebdesigns.com July 2, 2025
Slow images are costing you visitors and revenue.
Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 53% smaller — that's a meaningful speed gain ready for the taking.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."
Eric Barnes / Laravel News
"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"
Jason Beggs / Design to Tailwind
✓ 14-day free trial ✓ Near-immediate results ✓ Free setup consultation
Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/545e2c_ba33ac283eae4cc4af3216e62bd6e5a3~mv2.jpg/v1/crop/x_0,y_8,w_526,h_388/fill/w_490,h_361,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/carlos-montoya_edited.jpg
12 KB
4 KB
65%
https://static.wixstatic.com/media/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg
11 KB
4 KB
63%
https://static.wixstatic.com/media/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg/v1/fill/w_123,h_79,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg
827 bytes
313 bytes
62%
https://static.wixstatic.com/media/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg
16 KB
6 KB
60%
https://static.wixstatic.com/media/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg
13 KB
5 KB
60%
https://static.wixstatic.com/media/0fdef751204647a3bbd7eaa2827ed4f9.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/0fdef751204647a3bbd7eaa2827ed4f9.png
591 bytes
241 bytes
59%
https://static.wixstatic.com/media/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png/v1/fill/w_292,h_292,fp_0.50_0.50,q_95,enc_avif,quality_auto/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png
12 KB
5 KB
59%
https://static.wixstatic.com/media/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg/v1/fill/w_470,h_829,al_c,q_85,enc_avif,quality_auto/545e2c_c2c8aa15de3d470c98f454bdea149713~mv2.jpg
57 KB
24 KB
59%
https://static.wixstatic.com/media/23f7a224a337416c8ff279a52397ff22.jpg/v1/fill/w_307,h_565,fp_0.50_0.50,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/23f7a224a337416c8ff279a52397ff22.jpg
20 KB
8 KB
58%
https://static.wixstatic.com/media/nsplsh_73384879494565376c4630~mv2_d_6880_4584_s_4_2.jpg/v1/fill/w_292,h_292,fp_0.50_0.50,q_90,enc_avif,quality_auto/nsplsh_73384879494565376c4630~mv2_d_6880_4584_s_4_2.jpg
16 KB
7 KB
58%
https://static.wixstatic.com/media/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg/v1/fill/w_434,h_560,fp_0.13_0.21,q_80,enc_avif,quality_auto/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg
23 KB
10 KB
57%
https://static.wixstatic.com/media/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg/v1/fill/w_434,h_560,fp_0.23_0.35,q_80,enc_avif,quality_auto/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg
13 KB
6 KB
57%
https://static.wixstatic.com/media/2b074052bbd24b6385f01ef23168ab53.jpg/v1/fill/w_307,h_565,fp_0.55_0.15,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/2b074052bbd24b6385f01ef23168ab53.jpg
18 KB
8 KB
56%
https://static.wixstatic.com/media/78aa2057f0cb42fbbaffcbc36280a64a.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/78aa2057f0cb42fbbaffcbc36280a64a.png
611 bytes
275 bytes
55%
37 KB
17 KB
55%
https://static.wixstatic.com/media/6ea5b4a88f0b4f91945b40499aa0af00.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/6ea5b4a88f0b4f91945b40499aa0af00.png
618 bytes
281 bytes
55%
https://static.wixstatic.com/media/2b074052bbd24b6385f01ef23168ab53.jpg/v1/fill/w_77,h_39,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/2b074052bbd24b6385f01ef23168ab53.jpg
922 bytes
434 bytes
53%
https://static.wixstatic.com/media/0ef738a5762b4722bc5c6b560c6c4a59.jpg/v1/fill/w_306,h_565,fp_0.50_0.50,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/0ef738a5762b4722bc5c6b560c6c4a59.jpg
33 KB
16 KB
52%
https://static.wixstatic.com/media/c7d035ba85f6486680c2facedecdcf4d.png/v1/fill/w_20,h_20,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/c7d035ba85f6486680c2facedecdcf4d.png
622 bytes
299 bytes
52%
https://static.wixstatic.com/media/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg/v1/fill/w_434,h_560,fp_0.50_0.50,q_80,enc_avif,quality_auto/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg
45 KB
22 KB
51%
https://static.wixstatic.com/media/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg/v1/fill/w_980,h_680,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg
118 KB
59 KB
50%
https://static.wixstatic.com/media/23f7a224a337416c8ff279a52397ff22.jpg/v1/fill/w_77,h_51,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/23f7a224a337416c8ff279a52397ff22.jpg
1 KB
568 bytes
49%
https://static.wixstatic.com/media/0ef738a5762b4722bc5c6b560c6c4a59.jpg/v1/fill/w_77,h_53,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/0ef738a5762b4722bc5c6b560c6c4a59.jpg
1 KB
561 bytes
47%
https://static.wixstatic.com/media/545e2c_54e510b5c3cf410bad407c13bf817800~mv2.png/v1/fill/w_250,h_120,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/norcal-web-designs-logo.png
6 KB
3 KB
46%
https://static.wixstatic.com/media/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_96ecfdf81da74eeb8c52d7d59758643d~mv2.jpg
2 KB
1 KB
45%
https://static.wixstatic.com/media/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg/v1/fill/w_980,h_932,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg
100 KB
55 KB
45%
https://static.wixstatic.com/media/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg/v1/fill/w_140,h_93,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_ac660d4c1fcb49a6a285ce2946b6a5db~mv2.jpg
2 KB
1 KB
44%
https://static.wixstatic.com/media/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg/v1/fill/w_120,h_89,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_90ab166381ef41f9b6de3e8a06ee1ba0~mv2.jpg
2 KB
855 bytes
44%
https://static.wixstatic.com/media/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg/v1/fill/w_120,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_30eabeb4f3ba4992a2871b4cf2f90bc6~mv2.jpg
2 KB
980 bytes
41%
https://static.wixstatic.com/media/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg/v1/fill/w_120,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/545e2c_53e46f540a8241deaf03bf8e01f12d10~mv2.jpg
2 KB
1 KB
40%
https://static.wixstatic.com/media/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_810f59d6c3a6413bba08ababc996d48b~mv2.jpg
855 bytes
667 bytes
22%
https://static.wixstatic.com/media/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_7766c12b35a141629a94ba769180da29~mv2.jpg
666 bytes
528 bytes
21%
https://static.wixstatic.com/media/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg/v1/fill/w_250,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/nsplsh_7f950681749a4793a3a4a1541267986e~mv2.jpg
817 bytes
666 bytes
18%
https://static.wixstatic.com/media/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png/v1/fill/w_250,h_250,fp_0.50_0.50,q_35,blur_30,enc_avif,quality_auto/545e2c_c40bb5e0b1c545b69a9df3e867501540~mv2.png
902 bytes
760 bytes
16%
