objectivecreative.com March 16, 2026
Slow images are costing you visitors and revenue.
Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 70% smaller — that's a meaningful speed gain ready for the taking.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."
Eric Barnes / Laravel News
"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"
Jason Beggs / Design to Tailwind
✓ 14-day free trial ✓ Near-immediate results ✓ Free setup consultation
Original Size
Optimized Size
Savings
42 KB
10 KB
76%
73 KB
18 KB
75%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/updated-photography-2024/img-amy-talking-to-fleur-014866-62-v2.webp
260 KB
66 KB
74%
99 KB
26 KB
74%
62 KB
17 KB
73%
80 KB
22 KB
73%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets/OBJ_logo-animation-GIF-ORANGE-EDGE.gif
1,520 KB
421 KB
72%
133 KB
46 KB
65%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/reasons-bg-1.webp
18 KB
6 KB
65%
https://www.objectivecreative.com/wp-content/uploads/2025/08/9712_OBJECTIVE_Website-Blog-Images-Front-Page_August-252.jpg.webp
14 KB
5 KB
63%
https://www.objectivecreative.com/wp-content/uploads/2025/08/9712_OBJECTIVE_Website-Blog-Images-Front-Page_August-254.jpg.webp
16 KB
6 KB
59%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/contact-arrow.webp
490 bytes
223 bytes
54%
66 KB
33 KB
50%
66 KB
33 KB
50%
https://www.objectivecreative.com/wp-content/uploads/2025/08/9712_OBJECTIVE_Website-Blog-Images-Front-Page_August-25.jpg.webp
13 KB
7 KB
47%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/instagram-icon.webp
2 KB
802 bytes
46%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/connect-icon.webp
2 KB
1 KB
46%
https://www.objectivecreative.com/wp-content/uploads/2025/08/9712_OBJECTIVE_Website-Blog-Images-Front-Page_August-255.jpg.webp
18 KB
10 KB
43%
1 KB
717 bytes
42%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/contact-email.webp
730 bytes
434 bytes
40%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/tel-icon-mob.webp
544 bytes
337 bytes
38%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/sheff-digital-icon.webp
5 KB
3 KB
37%
1 KB
685 bytes
37%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/tandt-logo-portfolio-rolllover.webp
8 KB
5 KB
36%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/burger-menu.webp
348 bytes
226 bytes
35%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/skoda-logo-portfolio-rolllover.webp
5 KB
3 KB
31%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/kingfisher-logo-portfolio-rolllover.webp
6 KB
4 KB
31%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/contact-phone.webp
508 bytes
355 bytes
30%
582 bytes
417 bytes
28%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/obj-logo-footer-15-year.webp
25 KB
18 KB
28%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/nav-logo-15-year.webp
8 KB
6 KB
25%
2 KB
1 KB
25%
1 KB
1,000 bytes
23%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/arrow-down.webp
382 bytes
314 bytes
18%
https://www.objectivecreative.com/wp-content/themes/objective-theme/assets-optimised/latest-arrow-right.webp
362 bytes
307 bytes
15%
