optimal.marketing
January 30, 2026

You could reduce your image size by 44% (131 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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...it takes just a few minutes to set up & start seeing the gains!

Original Size
Optimized Size
Savings
https://optimal.marketing/wp-content/uploads/2021/01/tom-dittrich-foundation-source-300x256-1-480x410.png
52 KB
18 KB
66%
https://optimal.marketing/wp-content/uploads/2021/01/testimonial-bote.png
21 KB
7 KB
66%
https://optimal.marketing/wp-content/uploads/2021/12/nod-square.jpg
4 KB
2 KB
59%
https://optimal.marketing/wp-content/uploads/2021/01/icf-david-bruenning.png
19 KB
9 KB
56%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2 KB
1 KB
40%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/triangle-icon-3.svg
487 bytes
304 bytes
37%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/triangle-icon-1.svg
493 bytes
309 bytes
37%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/triangle-icon-2.svg
494 bytes
310 bytes
37%
https://optimal.marketing/wp-content/uploads/2021/01/case-study-ecommerce.gif
49 KB
32 KB
36%
https://optimal.marketing/wp-content/uploads/2021/01/case-study-ecomm-startup.gif
45 KB
29 KB
35%
https://optimal.marketing/wp-content/uploads/2021/01/case-study-nonprofit.gif
42 KB
27 KB
35%
https://optimal.marketing/wp-content/uploads/2021/01/case-study-service-based.gif
47 KB
31 KB
35%
https://optimal.marketing/wp-content/uploads/2021/01/mind-shift-cover.gif
7 KB
4 KB
33%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/users.svg
400 bytes
318 bytes
20%
https://optimal.marketing/wp-content/uploads/2021/02/x-octagon-5.svg
406 bytes
327 bytes
19%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/box.svg
462 bytes
374 bytes
19%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/dollar-sign.svg
334 bytes
274 bytes
18%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/filter.svg
290 bytes
239 bytes
18%
https://optimal.marketing/wp-content/uploads/2024/08/optimal-digital-marketing.svg
5 KB
4 KB
17%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/rising.svg
424 bytes
356 bytes
16%
https://optimal2021.wpengine.com/wp-content/uploads/2021/01/audience.svg
1 KB
1 KB
15%