pillardigitalmarketing.com
January 29, 2026

You could reduce your image size by 49% (85 KB), saving seconds of total load time.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
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Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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...it takes just a few minutes to set up & start seeing the gains!

Original Size
Optimized Size
Savings
https://pillardigitalmarketing.com/wp-content/uploads/2024/04/local-marketing-icon-7.webp
16 KB
758 bytes
95%
https://pillardigitalmarketing.com/wp-content/uploads/2024/04/local-marketing-icon-1.webp
16 KB
1 KB
93%
https://pillardigitalmarketing.com/wp-content/uploads/2024/04/local-marketing-icon-12.webp
16 KB
1 KB
92%
https://pillardigitalmarketing.com/wp-content/uploads/2024/01/joe-and-mark-768x768.webp
44 KB
24 KB
44%
https://pillardigitalmarketing.com/wp-content/uploads/2023/12/favicon.webp
5 KB
3 KB
33%
https://pillardigitalmarketing.com/wp-content/uploads/2023/12/pillar-digital-marketing-logo-1-1.png
4 KB
3 KB
25%
https://pillardigitalmarketing.com/wp-content/uploads/2024/01/Group-9.svg
4 KB
3 KB
24%
https://pillardigitalmarketing.com/wp-content/uploads/2024/04/robert-mazzacone-mazzacone-plumbing-ossining-ny-mobile-768x768.webp
68 KB
52 KB
24%
https://pillardigitalmarketing.com/wp-content/uploads/2024/01/Group-14869.svg
263 bytes
210 bytes
20%
https://pillardigitalmarketing.com/wp-content/uploads/2024/01/Group-54.svg
942 bytes
785 bytes
17%