platformsandtraffic.com December 7, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://platformsandtraffic.com/wp-content/uploads/2024/08/al-kapone-memphis-website-design-768x768.png
523 KB
29 KB
94%
37 KB
2 KB
93%
https://platformsandtraffic.com/wp-content/uploads/2024/03/web-design-and-development-website-experts-768x768.png
267 KB
18 KB
93%
https://platformsandtraffic.com/wp-content/uploads/2024/11/tate-county-testimonial-platforms-traffic-web-development-design-seo-768x783.png
600 KB
40 KB
93%
https://platformsandtraffic.com/wp-content/uploads/2024/03/lee-jaffe-website-development-768x768.png
593 KB
42 KB
93%
943 KB
80 KB
91%
https://platformsandtraffic.com/wp-content/uploads/2024/07/website-development-social-media-management-platforms-and-traffic-testimonial-charles-hamm.jpg
381 KB
33 KB
91%
25 KB
3 KB
89%
https://platformsandtraffic.com/wp-content/uploads/2024/03/online-course-creation-education-website-768x768.png
192 KB
22 KB
89%
https://platformsandtraffic.com/wp-content/uploads/2024/06/7-steps-checklist-to-optimize-your-website-for-maximum-conversions-768x704.png
405 KB
47 KB
88%
https://platformsandtraffic.com/wp-content/uploads/2024/03/5-star-review-local-businesses-300x93.png
55 KB
6 KB
88%
https://platformsandtraffic.com/wp-content/uploads/2025/03/LAUNCH-Purple-and-Orange-Modern-Website-Development-Service-Instagram-Post-768x768.png
294 KB
36 KB
88%
https://platformsandtraffic.com/wp-content/uploads/2024/03/running-ads-paid-traffic-campaigns-media-buying-local-business-768x768.png
303 KB
38 KB
87%
https://platformsandtraffic.com/wp-content/uploads/2025/11/Smith-Transportation-Equipment-%E2%80%93-Americas-Original-High-Lift-Truck_-smithgse.com_-1-scaled-e1764335373676-768x446.png
183 KB
23 KB
87%
49 KB
7 KB
85%
https://platformsandtraffic.com/wp-content/uploads/2024/03/social-media-management-marketing-local-business-768x768.png
287 KB
42 KB
85%
38 KB
6 KB
85%
235 KB
36 KB
84%
222 KB
35 KB
84%
65 KB
12 KB
81%
129 KB
25 KB
80%
45 KB
10 KB
77%
37 KB
9 KB
77%
123 KB
29 KB
76%
115 KB
31 KB
73%
https://platformsandtraffic.com/wp-content/uploads/2022/12/platforms-and-traffic-marketing-systems-business-logo-web.png
12 KB
3 KB
72%
845 bytes
240 bytes
72%
118 KB
34 KB
71%
https://platformsandtraffic.com/wp-content/uploads/2025/05/memphis-seo-web-design-marketing-platforms-traffic-social-media.jpg
59 KB
18 KB
69%
83 KB
30 KB
64%
https://platformsandtraffic.com/wp-content/uploads/2024/03/platforms-and-traffic-marketing-systems-business-logo-small.png
11 KB
4 KB
64%
105 KB
38 KB
64%
88 KB
32 KB
63%
91 KB
34 KB
63%
96 KB
36 KB
63%
39 KB
16 KB
58%
4 KB
2 KB
57%
https://platformsandtraffic.com/wp-content/uploads/2025/09/establish-your-presence-brand-business-online.png
17 KB
8 KB
56%
5 KB
2 KB
54%
https://scontent.xx.fbcdn.net/v/t39.30808-1/326721855_459737352903648_6080358745894643670_n.jpg?stp=c179.179.1442.1442a_dst-jpg_s160x160_tt6&_nc_cat=107&ccb=1-7&_nc_sid=f907e8&_nc_ohc=oR7oqYzKsSwQ7kNvwEmSkv3&_nc_oc=Admyf_eJXh97YJ9-pWjF_5knvItiUOGpj61VLBR4FJgI6RnxZP91BNttZw1MWSTVqxC6ExjUMDEAzJUzFas_jLLp&_nc_zt=24&_nc_ht=scontent.xx&edm=AGo2L-IEAAAA&_nc_gid=fatav0BywMxzaPC7uLCd7Q&oh=00_Afmk-Cm7pAXfT5t9BlC3heDOwWVro7Z2PtSpznsZ8HGnxA&oe=693BF44A
4 KB
2 KB
51%
5 KB
2 KB
51%
5 KB
2 KB
51%
5 KB
3 KB
47%
7 KB
4 KB
45%
6 KB
3 KB
45%
20 KB
12 KB
41%
https://platformsandtraffic.com/wp-content/uploads/2025/09/grow-your-following-audience-email-list.png
14 KB
10 KB
28%
https://scontent.xx.fbcdn.net/v/t15.5256-10/537790226_1064450682558733_8751510712149185068_n.jpg?stp=dst-jpg_s960x960_tt6&_nc_cat=110&ccb=1-7&_nc_sid=b696e2&_nc_ohc=HOmznBnwAucQ7kNvwHFLNqD&_nc_oc=AdkUtPhSs26_knJtTuvPWwBoV1JusNmvYxdidFFXTdhEHs_9hFCXl8tg__CYevjj2sOgY2P7IDRCrmTJF7hC5ETg&_nc_zt=23&_nc_ht=scontent.xx&edm=AGo2L-IEAAAA&_nc_gid=fatav0BywMxzaPC7uLCd7Q&oh=00_Afn1GkQtqIkLxxOF4jcOsh0jKshw4Z3dEBDaTgyTeMilvA&oe=693BFACD
80 KB
59 KB
27%
16 KB
13 KB
20%