shiftweb.com January 5, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
9 KB
3 KB
61%
12 KB
9 KB
31%
1 KB
937 bytes
30%
https://shiftweb.com/wp-content/uploads/2025/06/seo-blog-best-web-design-company-seo-blog-shiftweb-300x259.png
23 KB
16 KB
30%
1 KB
967 bytes
29%
2 KB
1 KB
27%
12 KB
9 KB
27%
2 KB
1 KB
23%
5 KB
4 KB
22%
2 KB
2 KB
17%
3 KB
2 KB
15%
368 bytes
313 bytes
15%