thebrandagency.com April 15, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
16,942 KB
72 KB
99%
400 KB
28 KB
93%
349 KB
28 KB
92%
580 KB
57 KB
90%
431 KB
42 KB
90%
438 KB
48 KB
89%
284 KB
33 KB
88%
197 KB
24 KB
88%
183 KB
22 KB
88%
681 KB
84 KB
88%
423 KB
53 KB
88%
258 KB
35 KB
86%
278 KB
38 KB
86%
296 KB
41 KB
86%
325 KB
45 KB
86%
652 KB
92 KB
86%
42 KB
6 KB
86%
https://thebrandagency.com/wp-content/uploads/2021/04/Graphic-Design_shutterstock_384490126-scaled.jpg
313 KB
45 KB
86%
158 KB
23 KB
85%
204 KB
30 KB
85%
98 KB
15 KB
85%
276 KB
43 KB
84%
193 KB
33 KB
83%
81 KB
14 KB
83%
205 KB
35 KB
83%
373 KB
65 KB
82%
176 KB
42 KB
76%
180 KB
56 KB
69%
76 KB
24 KB
69%
13 KB
5 KB
61%
19 KB
8 KB
59%
36 KB
17 KB
53%
27 KB
13 KB
53%
23 KB
12 KB
49%
22 KB
11 KB
49%
13 KB
7 KB
47%
27 KB
14 KB
46%
26 KB
14 KB
45%
27 KB
16 KB
40%
11 KB
7 KB
37%
8 KB
5 KB
36%
13 KB
9 KB
31%
7 KB
5 KB
27%
292 bytes
233 bytes
20%
292 bytes
233 bytes
20%
295 bytes
246 bytes
17%
295 bytes
246 bytes
17%
1 KB
983 bytes
16%
1 KB
984 bytes
16%
1 KB
1 KB
16%
1 KB
1 KB
16%
2 KB
2 KB
16%
2 KB
2 KB
16%
2 KB
1 KB
16%
2 KB
1 KB
16%
549 bytes
462 bytes
16%
2 KB
1 KB
16%
2 KB
1 KB
16%