theguideagency.com March 16, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://static.wixstatic.com/media/55ed8a_96e0ac3678504877b26bd3d73ec676ce~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/55ed8a_96e0ac3678504877b26bd3d73ec676ce~mv2.jpg
5 KB
1 KB
76%
https://static.wixstatic.com/media/45d10e_bbae966776f14f88aa3fe466c9d8b47d~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/45d10e_bbae966776f14f88aa3fe466c9d8b47d~mv2.jpg
7 KB
2 KB
73%
https://static.wixstatic.com/media/nsplsh_22ecfd8536c144afa3dd00d2513459ec~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/nsplsh_22ecfd8536c144afa3dd00d2513459ec~mv2.jpg
9 KB
3 KB
70%
https://static.wixstatic.com/media/45d10e_c6d0a38f962c442a9d4845f8fa571d85~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/45d10e_c6d0a38f962c442a9d4845f8fa571d85~mv2.jpg
5 KB
2 KB
69%
https://static.wixstatic.com/media/nsplsh_75486230714675412d2d77~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/nsplsh_75486230714675412d2d77~mv2.jpg
10 KB
4 KB
64%
https://static.wixstatic.com/media/nsplsh_e4a03e12ba0249eaa6cdaab014deca9f~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/nsplsh_e4a03e12ba0249eaa6cdaab014deca9f~mv2.jpg
8 KB
3 KB
62%
https://static.wixstatic.com/media/nsplsh_03fef5690cdc4ba29f3fd0c1ac4a5844~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/nsplsh_03fef5690cdc4ba29f3fd0c1ac4a5844~mv2.jpg
5 KB
2 KB
62%
https://static.wixstatic.com/media/55ed8a_b457f9f70c6447838631e0cc9c805151~mv2.jpg/v1/fill/w_430,h_717,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Image%20by%20Mika%20Matin.jpg
27 KB
11 KB
58%
https://static.wixstatic.com/media/11062b_0f49440f17704510bd3be9253a23cda2~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/11062b_0f49440f17704510bd3be9253a23cda2~mv2.jpg
5 KB
2 KB
56%
https://static.wixstatic.com/media/55ed8a_7fdaa0caa2614d2098061b6e53b6d79e~mv2.jpg/v1/fill/w_162,h_462,fp_0.49_0.29,q_90,enc_avif,quality_auto/55ed8a_7fdaa0caa2614d2098061b6e53b6d79e~mv2.jpg
22 KB
10 KB
56%
https://static.wixstatic.com/media/55ed8a_a1ae5177071f404ea24b47abe87cafae~mv2.png/v1/fill/w_67,h_37,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/55ed8a_a1ae5177071f404ea24b47abe87cafae~mv2.png
1 KB
496 bytes
55%
https://static.wixstatic.com/media/55ed8a_e03d619eeaa34c778cbb82f3424acff2f002.jpg/v1/fill/w_392,h_720,al_c,q_80,usm_0.33_1.00_0.00,enc_avif,quality_auto/55ed8a_e03d619eeaa34c778cbb82f3424acff2f002.jpg
32 KB
15 KB
54%
https://static.wixstatic.com/media/nsplsh_03042648c9df496a8fd86f4fe2e88a23~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/nsplsh_03042648c9df496a8fd86f4fe2e88a23~mv2.jpg
8 KB
4 KB
54%
https://static.wixstatic.com/media/55ed8a_43d63d1b19a841beb1885cdd4de0c6a9~mv2.jpeg/v1/fill/w_430,h_1131,fp_0.50_0.67,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/2be6a62cd07e1bdd74f53c9e3f384707.jpeg
3 KB
2 KB
52%
https://static.wixstatic.com/media/11062b_1c69173c9eb346e2bd851dedb1ce6dee~mv2.jpg/v1/fill/w_162,h_462,q_90,enc_avif,quality_auto/11062b_1c69173c9eb346e2bd851dedb1ce6dee~mv2.jpg
5 KB
3 KB
50%
https://static.wixstatic.com/media/55ed8a_b457f9f70c6447838631e0cc9c805151~mv2.jpg/v1/fill/w_147,h_98,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/Image%20by%20Mika%20Matin.jpg
1 KB
648 bytes
48%
https://static.wixstatic.com/media/55ed8a_43d63d1b19a841beb1885cdd4de0c6a9~mv2.jpeg/v1/fill/w_132,h_235,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/2be6a62cd07e1bdd74f53c9e3f384707.jpeg
1 KB
678 bytes
47%
https://static.wixstatic.com/media/55ed8a_8acd873866064f9baf0dcb2921d4f346~mv2.jpg/v1/fill/w_89,h_50,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/logo_edited.jpg
2 KB
852 bytes
45%
https://static.wixstatic.com/media/55ed8a_e03d619eeaa34c778cbb82f3424acff2f002.jpg/v1/fill/w_160,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_3,enc_avif,quality_auto/55ed8a_e03d619eeaa34c778cbb82f3424acff2f002.jpg
2 KB
876 bytes
45%
https://static.wixstatic.com/media/55ed8a_f56f2967f61b4e91b5d23b18f7369c7a~mv2.png/v1/crop/x_0,y_9,w_1454,h_563/fill/w_89,h_34,fp_0.50_0.50,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/logo_edited.png
2 KB
1 KB
44%
https://static.wixstatic.com/media/55ed8a_8acd873866064f9baf0dcb2921d4f346~mv2.jpg/v1/fill/w_147,h_93,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/logo_edited.jpg
1 KB
820 bytes
43%
https://static.wixstatic.com/media/55ed8a_e53294b9a4b44bf9a3ec6dccde806ff1~mv2.png/v1/fill/w_97,h_43,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/logo_white%20%5BWiederhergestellt%5D.png
2 KB
1 KB
43%
https://static.wixstatic.com/media/55ed8a_dafd08e0e742493387047b8adefbb109~mv2.jpg/v1/fill/w_430,h_119,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/Let%20us%20guide%20you__edited.jpg
18 KB
10 KB
42%
https://static.wixstatic.com/media/55ed8a_dafd08e0e742493387047b8adefbb109~mv2.jpg/v1/fill/w_147,h_41,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/Let%20us%20guide%20you__edited.jpg
2 KB
994 bytes
38%
https://static.wixstatic.com/media/55ed8a_f56f2967f61b4e91b5d23b18f7369c7a~mv2.png/v1/crop/x_0,y_9,w_1454,h_563/fill/w_49,h_19,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/logo_edited.png
753 bytes
528 bytes
30%
https://static.wixstatic.com/media/55ed8a_e53294b9a4b44bf9a3ec6dccde806ff1~mv2.png/v1/fill/w_49,h_23,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_avif,quality_auto/logo_white%20%5BWiederhergestellt%5D.png
724 bytes
528 bytes
27%
https://static.wixstatic.com/media/a9ff3b_1e2fea10f8ea484e9cf07c94870c8fb2~mv2.jpg/v1/fit/w_480,h_480,q_30,blur_30/a9ff3b_1e2fea10f8ea484e9cf07c94870c8fb2~mv2.webp
2 KB
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20%