tradewind.marketing March 14, 2026
Slow images are costing you visitors and revenue.
Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 70% smaller — that's a meaningful speed gain ready for the taking.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."
Eric Barnes / Laravel News
"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"
Jason Beggs / Design to Tailwind
✓ 14-day free trial ✓ Near-immediate results ✓ Free setup consultation
Original Size
Optimized Size
Savings
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/1620073549294-3FHYPMAGEIXM4D04945U/Screen+Shot+2021-04-07+at+1.55.31+PM.png?format=1000w
735 KB
80 KB
89%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/e7a158fb-aeea-43de-8faf-2758ed5b72ad/Screen+Shot+2022-11-02+at+9.11.05+AM.png?format=500w
215 KB
26 KB
88%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/57f6a7e4-bbd8-4ba1-a4cb-183f23f39010/22.05.26+WLF+BTS-03+CUTOUT.png?format=500w
108 KB
21 KB
81%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/cf375d6f-a50b-4778-8759-51e90ced0f05/twd_260115_testimonial_thumbnail+%281%29.jpg
284 KB
85 KB
70%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/894c549f-6ac8-419a-974c-da61545ce66d/PH_LOGO_02-e1752597306814.png?format=300w
33 KB
10 KB
70%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/1f217842-0306-4902-a173-eb152466da1a/earthworks-logo-horizantal-transparent-resized+%281%29.png?format=300w
35 KB
12 KB
67%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/67b817ef-9779-49e8-a05d-4e2383d33398/Cavalieri-New-Logo.png?format=300w
33 KB
13 KB
60%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/77e85e69-cf0b-43f6-a295-af622f25d88d/22.05.26+WLF+BTS-12.jpg?format=500w
67 KB
26 KB
60%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/88111486-01ae-46ea-9e86-517e0d0bd943/cc-construction-2+%281%29.png?format=300w
18 KB
8 KB
57%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/c033668f-4946-4ae1-a75d-4dc25fe9d472/Dubner-logo.png?format=300w
23 KB
12 KB
47%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/ef936dd6-c78d-493e-91e8-93081bcb1f69/SUP_250724_ExcelsiorSolar_ByronNY_Small-17.jpg?format=1000w
136 KB
74 KB
45%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/f421085a-7dd5-4192-8a31-7efda4469da7/WLF_Brand_Mark.png?format=300w
23 KB
13 KB
43%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/29edea29-eab7-46aa-9113-fb2ef0ac2d74/SupremeIndustries.png?format=300w
10 KB
6 KB
41%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/660a3c75-4405-43cc-8209-ccb8a853ec3e/Onyx-High-Quality-Logo-Color-2048x516-1+%281%29.png?format=300w
20 KB
12 KB
41%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/508268ec-212f-40ae-826d-652aa5c506ab/TRADEWIND+LOGO+WHT.png?format=1500w
16 KB
10 KB
38%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/403e9227-811a-4176-950f-c55b38a4f863/planning-the-building-2024-10-18-10-07-21-utc.jpg?format=1000w
198 KB
138 KB
30%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/ae164671-5fb2-4f39-9182-0779f6692c7e/Screenshot+2023-01-13+at+1.30.01+PM.jpg?format=500w
49 KB
36 KB
28%
https://images.squarespace-cdn.com/content/v1/608c12135aba8d3cc34aa1bd/0a86fefb-a91e-43af-801c-0c1cd754f1e9/fall%2Bline%2Blogo.webp?format=300w
17 KB
13 KB
25%
