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vimarketingandbranding.com
July 1, 2025

Your site's images could be 74% (2,378 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 74% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://www.vimarketingandbranding.com/wp-content/uploads/2025/06/Telly_Wins_Header.png
1,143 KB
24 KB
98%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/blue-wall-f.png
258 KB
15 KB
94%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/06/9.png
374 KB
33 KB
91%
https://www.vimarketingandbranding.com/wp-content/uploads/2024/12/1-33479-VI-2023-Website-Apartments-_1920-x-1080-1.jpg
210 KB
32 KB
85%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/marketing-vi.jpg
266 KB
61 KB
77%
https://www.vimarketingandbranding.com/wp-content/uploads/2024/10/Top-Workplace-2024-2-1.png
33 KB
12 KB
62%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/06/NatlAward-BOS-HomePageSlider-768x326.png
90 KB
43 KB
52%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/06/NatlAward-BOS-HomePageSlider-mobile-768x832.png
183 KB
93 KB
49%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/02/Routes-CS-Landing.jpg
32 KB
20 KB
38%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/11/PlayButton-Arrows.svg
1 KB
765 bytes
38%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/06/Dini_AI_Blog_Header.jpg
29 KB
18 KB
36%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/VI-Logo-white.svg
1 KB
967 bytes
28%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/twitter.svg
442 bytes
337 bytes
24%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/VI-Logo-Horizontal.svg
9 KB
7 KB
21%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/facebook-f.svg
384 bytes
303 bytes
21%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/secondary-bold.svg
131 KB
104 KB
20%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/logo-quiet.svg
131 KB
104 KB
20%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/12/VI-Logo-BlueSwash.svg
135 KB
107 KB
20%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/linkedin-in.svg
500 bytes
400 bytes
20%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/strike-through-line.svg
16 KB
13 KB
19%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/active-toggle.svg
4 KB
3 KB
19%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/arrow-up.svg
4 KB
3 KB
18%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/long-right-arrow.svg
3 KB
3 KB
18%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/Arrow-Vi-Bold.svg
3 KB
3 KB
18%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/11/PlayButton-BlueCircle.svg
23 KB
19 KB
17%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/instagram.svg
1 KB
982 bytes
17%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/10/Back-To-Top.svg
17 KB
14 KB
17%
https://www.vimarketingandbranding.com/wp-content/uploads/2023/09/arrow-curved.svg
78 KB
66 KB
15%
https://www.vimarketingandbranding.com/wp-content/uploads/2024/10/PremierPartner-RGB.svg
19 KB
16 KB
15%

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