vimarketingandbranding.com December 6, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
Try PicPerf for Free
...it takes just a few minutes to set up & start seeing the gains!
Original Size
Optimized Size
Savings
1,059 KB
28 KB
97%
897 KB
25 KB
97%
910 KB
30 KB
97%
https://www.vimarketingandbranding.com/wp-content/uploads/revslider/vi-slider-desktop-laptop/SYF-Kirk-HerbstreitArtboard-2-1-1.png
948 KB
35 KB
96%
https://www.vimarketingandbranding.com/wp-content/uploads/revslider/vi-slider-desktop-laptop/SYF-Kirk-HerbstreitArtboard-2-1.png
659 KB
25 KB
96%
258 KB
15 KB
94%
https://www.vimarketingandbranding.com/wp-content/uploads/revslider/vi-slider-desktop-laptop/SYF-Desktop.png
2,631 KB
166 KB
94%
996 KB
79 KB
92%
https://www.vimarketingandbranding.com/wp-content/uploads/2024/12/1-33479-VI-2023-Website-Apartments-_1920-x-1080-1.jpg
210 KB
32 KB
85%
https://www.vimarketingandbranding.com/wp-content/uploads/revslider/vi-slider-desktop-laptop/SYF-Kirk-Herbstreit-Unit.png
553 KB
93 KB
83%
5 KB
1 KB
75%
5 KB
1 KB
74%
6 KB
2 KB
72%
5 KB
2 KB
69%
7 KB
2 KB
66%
5 KB
2 KB
63%
33 KB
12 KB
62%
https://www.vimarketingandbranding.com/wp-content/plugins/revslider-transitionpack-addon/public/textures/displacement/disp2.jpg
41 KB
21 KB
50%
5 KB
3 KB
42%
32 KB
20 KB
38%
1 KB
765 bytes
38%
1 KB
967 bytes
28%
7 KB
5 KB
25%
442 bytes
337 bytes
24%
https://www.vimarketingandbranding.com/wp-content/uploads/2025/10/BO-Logo-Primary-White-Transparent.svg
3 KB
2 KB
22%
9 KB
7 KB
21%
384 bytes
303 bytes
21%
131 KB
104 KB
20%
131 KB
104 KB
20%
135 KB
107 KB
20%
500 bytes
400 bytes
20%
2 KB
2 KB
20%
16 KB
13 KB
19%
4 KB
3 KB
19%
4 KB
3 KB
18%
3 KB
3 KB
18%
3 KB
3 KB
18%
1 KB
982 bytes
17%
17 KB
14 KB
17%
2 KB
2 KB
17%
78 KB
66 KB
15%
19 KB
16 KB
15%
114 KB
96 KB
15%
119 KB
101 KB
15%
52 KB
44 KB
15%
434 KB
369 KB
15%