wearehype.co.uk March 16, 2026
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
8,970 KB
97 KB
99%
https://wearehype.co.uk/wp-content/uploads/2026/02/2112626884-90aa7998fcce8ec5130e51f6c4a85806f2d04e010c9e2c08dbe22779707878ff-d.avif
76 KB
5 KB
93%
175 KB
26 KB
85%
357 KB
66 KB
81%
549 KB
102 KB
81%
19 KB
4 KB
78%
541 KB
117 KB
78%
241 KB
53 KB
78%
285 KB
64 KB
77%
409 KB
96 KB
76%
358 KB
89 KB
75%
https://wearehype.co.uk/wp-content/uploads/2023/03/Gary-Usher-Channel-4-84-credit-Lee-Brown-e1570178471668-1.jpg
181 KB
45 KB
75%
445 KB
128 KB
71%
2 KB
1 KB
40%
27 KB
19 KB
30%
19 KB
15 KB
17%
197 KB
167 KB
15%
226 KB
192 KB
15%
237 KB
201 KB
15%
245 KB
209 KB
15%
249 KB
212 KB
15%