brandmint.io July 17, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1739990285499-RXYAA80AVYWGGB4LN3JH/Screen+Shot+2025-02-19+at+1.37.59+PM.png?format=1500w
3 KB
75 bytes
98%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681255677386-I7RAES6PQCUN5R7G82WV/05_BMT_ONBOARDVA_SOCIAL_01.jpg?format=500w
82 KB
12 KB
85%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681255773989-ERBRTGVIB7Z01RDLMRBL/BMT_03_Beauties-Misc.gif?format=500w
146 KB
41 KB
72%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681255879931-36DHIDOHSOAZHGRVKEXX/BMT_05_Blue_Cans-1.jpg?format=500w
99 KB
28 KB
72%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146822127-C24JS6A5VYNJ3BYP6J0P/Wordmark_White+%281%29.png?format=300w
14 KB
4 KB
71%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681256092471-IEY5WYZMHUEAL806PA6U/BMT_NewWave_Billboard-1.jpg?format=500w
56 KB
17 KB
70%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1704913355084-EX5PNLVOLE08GNRDTG4A/HS_Sign-01.jpg?format=500w
60 KB
18 KB
70%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146827054-UA7L0AEAJS4UX08C4MOF/1467_logoV4_brandmint_white.png?format=300w
16 KB
6 KB
59%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146824921-EGOXM86MBAFDJ5M9GV3Z/VCCRN-Full-Stacked-Alt-BW-2.png?format=300w
10 KB
4 KB
58%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681256309348-R6V4PXW8RCXYKQ0EPO1X/12_BMT_INNOVATION_INSTAGRAM.gif?format=500w
70 KB
30 KB
57%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/81e105ee-2e43-43f4-a2e8-da648cc43216/Brandmint-Wordmark-White.png?format=500w
11 KB
5 KB
54%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146826025-GKBOT3UPKHABX8Z51R7C/TRADE-2.png?format=300w
9 KB
4 KB
54%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146826908-8IDAL6NCMZCIP7F7YU30/HS_Primary-Stacked_White.png?format=300w
15 KB
7 KB
53%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1710771442492-792EJG5MQBADMCWQ6CRE/Brandmint_SocialPostMockup_Supercuts_MS_02.19.2024.jpg?format=500w
29 KB
14 KB
52%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146099068-PIJUTI9AVEE2IGLJPYJ9/SMG_Wht-01%402x.png?format=300w
20 KB
10 KB
52%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681256253896-S4NWSA83TBEROZKV50J6/05_BMT_Careerstart_People.gif?format=500w
157 KB
79 KB
50%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1681256198131-7CZQ0NZDUBZSER6G3MP7/02_BMT_Butter_Logos.gif?format=500w
26 KB
13 KB
48%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146096144-6ZOL891O8K2UVBKH6ZFJ/output-onlinepngtools.png?format=300w
44 KB
23 KB
47%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/d7263745-17fd-4de5-af4e-ddcc95f09b8d/Brandmint.png?format=300w
13 KB
7 KB
46%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146096987-AYPMMIK6VVB7BDC284D6/brandmint_web_index_clientlogos_mcc_brandmint_10.15.2019.png?format=300w
7 KB
4 KB
46%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146098831-PTYK9O8UPPO8OCEOPY04/la-kings.png?format=300w
8 KB
4 KB
45%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146822086-YZRDT9T12S6T3M399NGU/labatt-blue-light-beer-marketing-buffalo-ny.png?format=300w
12 KB
7 KB
45%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1739990585105-4QH3I87ED4GVIM9JJL2D/image.jpg?format=750w
51 KB
29 KB
42%
2 KB
1 KB
40%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146097123-KNBQVDG9CT4FI4QPX2O0/strathallan--doubletree-hotel-advertising-agency-rochester-ny.png?format=300w
8 KB
5 KB
34%
2 KB
1 KB
24%
https://images.squarespace-cdn.com/content/v1/55942b87e4b0b32d29a6a718/1740146096201-18OOB12O7D91C117UK9P/bud-light-marketing-agency.png?format=300w
6 KB
5 KB
22%
5 KB
4 KB
19%