crayonsandmarketers.com July 15, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
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Original Size
Optimized Size
Savings
https://crayonsandmarketers.com/wp-content/uploads/2025/06/Diverse-Donors-Inclusive-Fundraising-768x300.png
77 KB
8 KB
90%
151 KB
27 KB
82%
167 KB
36 KB
78%
99 KB
22 KB
78%
28 KB
9 KB
66%
https://crayonsandmarketers.com/wp-content/uploads/2025/07/Website-Accessibility-A-Step-Towards-an-Inclusive-Internet--768x300.jpg
27 KB
10 KB
62%
37 KB
16 KB
58%
31 KB
15 KB
52%
https://crayonsandmarketers.com/wp-content/uploads/2025/05/Inclusion-Is-Not-a-Dirty-Word-Inclusive-Marketing-768x300.jpg
44 KB
22 KB
51%
https://crayonsandmarketers.com/wp-content/uploads/2024/08/AdobeStock_433704282-OPT-diversegroup.jpg
115 KB
58 KB
50%
29 KB
20 KB
30%
2 KB
2 KB
15%
1 KB
1 KB
15%