geniusmarketingco.com December 2, 2025
Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.
Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.
Try PicPerf for Free
...it takes just a few minutes to set up & start seeing the gains!
Original Size
Optimized Size
Savings
558 KB
45 KB
92%
https://geniusmarketingco.com/wp-content/uploads/2025/11/Experts-Reveal-the-Most-Underrated-SEO-Tactic-of-2025-150x150.png
28 KB
5 KB
83%
243 KB
51 KB
79%
191 KB
43 KB
78%
65 KB
17 KB
74%
https://geniusmarketingco.com/wp-content/uploads/2025/10/cropped-Genius-Marketing-Logo-scaled-1-120x53.png
8 KB
3 KB
62%
63 KB
29 KB
54%
101 KB
47 KB
53%
4 KB
2 KB
53%
16 KB
8 KB
51%
6 KB
3 KB
51%
11 KB
5 KB
50%
14 KB
7 KB
50%
8 KB
4 KB
50%
538 bytes
308 bytes
43%
2 KB
1 KB
40%
9 KB
6 KB
32%
https://geniusmarketingco.com/wp-content/uploads/2025/11/Chiropractor-Marketing-in-Vancouver-WA-150x150.webp
5 KB
3 KB
28%
3 KB
2 KB
25%
5 KB
4 KB
24%
2 KB
1 KB
23%
42 KB
34 KB
18%
742 bytes
617 bytes
17%
10 KB
8 KB
15%