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advertisingbusiness.org
January 27, 2026

Your site's images could be 30% (92 KB) smaller. That's seconds of extra load time your visitors are waiting on.

Based on < internet speed. Download speed baselines from Chrome DevTools. Actual time may vary.
Start Over

Slow images are costing you visitors and revenue.

Every second of load time costs conversions. Research shows a 1-second delay reduces conversions by 7%. Your images could be 30% smaller — that's a meaningful speed gain ready for the taking.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

"PicPerf is one of the best services I've used. You just add a prefix to your asset URLs, and then it just works."

Eric Barnes / Laravel News

"PicPerf optimizes the images for me and automatically uses the best format for the user. What more could you want?"

Jason Beggs / Design to Tailwind

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Original Size
Optimized Size
Savings
https://www.advertisingbusiness.org/wp-content/uploads/2025/02/Emory-University-150x150.png
7 KB
2 KB
67%
https://www.advertisingbusiness.org/wp-content/uploads/2025/12/9al83d8nth1gq1J_JtvgZ-C.webp
65 KB
40 KB
37%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/why_chose_us-600x408.webp
31 KB
21 KB
30%
https://www.advertisingbusiness.org/wp-content/uploads/2025/02/Gregory-B-Levett-and-Sons-Funeral-Home-150x150.png
4 KB
2 KB
30%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/tab_1.webp
29 KB
21 KB
28%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/what_we_do-453x600.webp
44 KB
32 KB
27%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_recent_work_2.webp
20 KB
15 KB
26%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_recent_work_1.webp
25 KB
19 KB
26%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/Group.svg
2 KB
2 KB
26%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/logo_image_1.webp
23 KB
17 KB
26%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/logo_images_2.webp
24 KB
18 KB
25%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_recent_work_3.webp
18 KB
14 KB
24%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/logo_image_3.webp
9 KB
7 KB
22%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/faq_2.svg
196 bytes
160 bytes
18%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/seo_solutions.svg
216 bytes
177 bytes
18%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/atlanta_design_1.svg
218 bytes
179 bytes
18%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/instagram-2.svg
1 KB
1 KB
17%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/other_services_1.svg
342 bytes
286 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/Group-1-1.svg
372 bytes
311 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/right_icon.svg
788 bytes
660 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_recent_work_2.svg
432 bytes
362 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2025/02/Hartsfield-Jackson-150x150.png
1 KB
1 KB
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/watch.svg
939 bytes
788 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/other_services_3.svg
526 bytes
442 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/atlanta_design_2.svg
543 bytes
456 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_focus_1-1.svg
546 bytes
459 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_focus_3-1.svg
551 bytes
463 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/our_recent_work_1.svg
551 bytes
463 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/business_acceleration_1.svg
557 bytes
468 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/faq_1.svg
687 bytes
579 bytes
16%
https://www.advertisingbusiness.org/wp-content/uploads/2024/10/Group-2.svg
734 bytes
619 bytes
16%

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