https://bycrawford.com/web-designer-liverpool

You could reduce your image weight by around: 4,740kb (80%)

Analysis date: May 29, 2025

Assessment

Crawford, a leading Liverpool web design agency, could significantly boost its online impact by leveraging PicPerf. With its award-winning portfolio showcasing numerous visually-rich websites, PicPerf's image optimization capabilities would enhance user experience, improve SEO rankings, and support higher conversion rates for this reputable firm.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/bfde1eaa-0f20-414c-aca3-ff932aff1a15/by-crawford-for-web-design.png?format=1500w
9.63kb
3.35kb
65%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/476798a1-c3cc-4879-b625-c601b98be845/rectangle-shape-footer.jpg?format=1000w
22.8kb
6.21kb
73%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/292effc6-dc4e-408c-ae21-32643d661d25/home-page-of-website-squarespace.png?format=500w
233kb
32.2kb
86%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/512f6852-2655-4fb1-b486-b4b4edf64146/by+Crawford+Awards.png?format=500w
238kb
17.1kb
93%
https://static1.squarespace.com/static/6780f04d19fd772546ae44bf/t/67990e509624f04a0ff0d8f7/1738083920440/Group+627401.png
875b
513b
41%
https://static1.squarespace.com/static/6780f04d19fd772546ae44bf/t/678f845f0d5ccc14e6c72d2c/1737458783343/Group+627400.png
23.3kb
4.84kb
79%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/7f7f7f73-4740-4985-8fa4-d42256f77048/1Group+626660.png?format=1750w
58.2kb
13.6kb
77%
https://static1.squarespace.com/static/6780f04d19fd772546ae44bf/t/67ab050e39b37d71e30f9694/1739261198220/44Linked+Path+Group.png
52kb
16.8kb
68%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/d1c9a1a3-b651-4f1d-bca7-c5ed5a4c78f6/blake-hampton+.jpeg
255kb
120kb
53%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/03a97eac-a1b0-4cf1-bbc7-7dc8dc9a9967/jeff-smith+.png
1,050kb
60.8kb
94%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/f62f660a-ad03-4428-be80-4bf1f8aaf052/matt-d%27avella.jpeg
150kb
54.8kb
63%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/d7de18c9-f665-4b32-8c87-a3e7cee7d05f/nathan-bethell+.jpeg
64kb
30.2kb
53%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/e4f11069-459d-44ac-8808-30369a02b170/jack-schiavone+.jpg
68.3kb
24.8kb
64%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/6c66137d-3a3d-4bf9-a4c3-b55557ac39ec/elliot-napier+.jpeg
95.8kb
25.4kb
73%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/3c11ed1c-b293-4efd-97dd-aef7fda316ad/jim-mcvety+.jpeg
35.1kb
16.9kb
52%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/7204d3f7-3a55-4e89-a24e-b02a7508aa63/daniel-gordon.jpeg
59.2kb
34.4kb
42%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/8bd1d1c2-44fe-4c16-8a39-4bf9f879c7c5/kareem-alston-rosales+.jpeg
214kb
94.7kb
56%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/e75ab758-f126-4399-8372-d9dc5d796e54/john-wander.jpeg
86kb
50.4kb
41%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/9ae36d2c-8880-4f46-ae53-e993741f79ef/daniel-henry+.jpeg
118kb
34.4kb
71%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/eaf33810-d0ac-46b5-af4f-5bb7dc4fb2c3/jamie-williams+.jpeg
97.7kb
42.5kb
56%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/2ed5e13b-0e72-4f0c-9969-eee67b17e1f5/gaurav-ahluwalia+.jpeg
129kb
47.1kb
63%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/75d1458e-e693-4641-8951-13eabc57e1ec/pat-collins+.jpeg
12kb
6.2kb
48%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/72221789-3bc0-4f28-8517-c13ea5049b56/marla-wilson+.jpeg
162kb
58.4kb
64%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/292effc6-dc4e-408c-ae21-32643d661d25/home-page-of-website-squarespace.png
781kb
90.4kb
88%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/c9dcae13-a928-40a6-aa21-c8684c7723ba/Squarespace+Community+Leader+White.png?format=300w
40.3kb
17.4kb
57%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/68ef981e-f529-41a7-8015-162bd1ab684f/Squarespace+Expert+Marketplace+White.png?format=300w
41.6kb
17.9kb
57%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/7d39358b-b8c2-49d3-bd49-626384b10c53/squarespace-website-for-web-design.png?format=300w
38.3kb
16.5kb
57%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2.23kb
1.34kb
40%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/575c3464-b47b-4a72-b7be-1e273b2c2091/group-work-in-the-team.png
1,360kb
69kb
95%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/7a770486-41e5-4c8a-bb26-0694fa44bb01/Screenshot+2025-05-28+at+14.13.21-min.jpg?format=100w
2.25kb
1.22kb
46%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/36312051-587b-4ba3-9acf-1630a7c9ee0d/icons-for-indication.png?format=750w
56kb
18kb
68%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/da32e8ff-9051-4a2b-92d9-55c7aa6d5635/icons-for-indication.png?format=750w
98.4kb
34kb
65%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/b4373529-5f42-414c-807c-035d2fe2f29d/icon.png?format=750w
50.8kb
16.4kb
68%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/df7ce3a5-25cd-46d4-a32c-aaecef42ad19/icons-for-indication.png?format=500w
62.9kb
16.3kb
74%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/57eb2165-4e14-42b2-816b-6d3e0667168b/unsplash-image-C6T6vr1sQI0.jpg?format=500w
35.8kb
20kb
44%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/26ca7578-d463-40f7-905e-e3d13cb8f799/sam-crawford-speaking.jpg?format=500w
26.5kb
10.8kb
59%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/03eee70a-6738-4021-8ec6-c398e8e58f5f/picture-of-laptop-with-treeplants-besides.jpg?format=500w
21.1kb
9.67kb
54%
https://images.squarespace-cdn.com/content/v1/6780f04d19fd772546ae44bf/1742484402370-1CQH08IUX6QQ7BLAJOG5/unsplash-image-tFXJwy-Ki9w.jpg?format=500w
34.9kb
18.5kb
47%