https://www.charactercreates.co.uk/?utm_source=GBP&utm_medium=organic&utm_campaign=office

You could reduce your image weight by around: 17,200kb (96%)

Analysis date: May 29, 2025

Assessment

Character Creates, a design agency in Liverpool, could elevate its online presence with PicPerf. Offering branding, print, website, and signage solutions, their visually-driven services would benefit from optimized imagery to enhance user experience and SEO performance.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://www.charactercreates.co.uk/wp-content/uploads/2024/01/BRANDING-1-scaled.webp
197kb
21.7kb
89%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/St-Marys-Roller-Banners-scaled.webp
129kb
32kb
75%
https://www.charactercreates.co.uk/wp-content/uploads/2023/07/charity-partners-03.png
7,840kb
37.6kb
99%
https://www.charactercreates.co.uk/wp-content/uploads/2024/01/UPDATED-HEADER-PICS-2024-11.png
366kb
21.9kb
94%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/St-Demind-Arrowesmith-Reception-Graphics.webp
362kb
69.4kb
81%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/MDVS-Corporate-Gifting.webp
219kb
51.5kb
76%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/491434462_18265132249287135_6769596355822590628_nfull.webp
19kb
13.4kb
29%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/491502745_1865382280948057_1502778083458131399_nfull.webp
27.9kb
18.4kb
34%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/491463122_18265021171287135_8188999411836190834_nfull.webp
74.6kb
54.5kb
27%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/490012918_18264354490287135_5464219525726483292_nfull.webp
25.8kb
18.1kb
30%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/487995221_18263455837287135_6242325750180037541_nfull.webp
79kb
56.1kb
29%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/487315271_18263305861287135_5532577111968575836_nfull.webp
27.1kb
19.7kb
27%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/St-MArys-Prospectus.webp
371kb
21.8kb
94%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/Austion-Guitars-Liverpool-Website.webp
135kb
36kb
73%
https://www.charactercreates.co.uk/wp-content/uploads/2024/07/FLETCHERSMOCKUP-2.png
370kb
44.3kb
88%
https://www.gstatic.com/recaptcha/api2/logo_48.png
2.23kb
1.34kb
40%
https://www.charactercreates.co.uk/wp-content/uploads/2024/06/UPDATED-PICS-2024-03.png
216kb
14.9kb
93%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/Wilfull-Social-Media-Graphic-Examples.webp
603kb
20.1kb
97%
https://www.charactercreates.co.uk/wp-content/uploads/2024/02/webmcokupd.png
6,500kb
85kb
99%
https://www.charactercreates.co.uk/wp-content/uploads/sb-instagram-feed-images/charactercreates.webp
1.81kb
1.32kb
27%
https://www.charactercreates.co.uk/wp-content/uploads/2024/07/Mountain-Water-Mockup.png
307kb
29.5kb
90%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/REGENCY-300x300.webp
8.72kb
4.09kb
53%
https://www.charactercreates.co.uk/wp-content/uploads/2025/04/EDWARDSHAMPSON-300x300.webp
7.94kb
3.27kb
59%
https://www.charactercreates.co.uk/wp-content/uploads/2024/09/CASE-STUDIES-SF-300x200.png
5.99kb
3.11kb
48%
https://www.charactercreates.co.uk/wp-content/uploads/2024/11/WILLFULLSMM-300x208.png
8.92kb
6.79kb
24%