https://chariotcreative.com

You could reduce your image weight by around: 240kb (58%)

Analysis date: May 3, 2024

Assessment

Chariot Creative, an NC marketing agency offering web design, branding, and paid search services, could sharpen its online presence with PicPerf. By optimizing images, PicPerf would bolster SEO rankings and enhance user experiences for potential clients exploring Chariot's portfolio.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

This tool assumes a browser can downloaded up to six resources in parallel, with an adjustment for realistic network conditions. Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

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Original Size
Optimized Size
Savings
https://chariotcreative.com/wp-content/themes/chariot/assets/dist/img/CHARIOT_anim_150.gif
200kb
87kb
57%
https://chariotcreative.com/wp-content/uploads/2024/03/brand-voice-quote-bubble-e1711384530339.jpg
22kb
9.2kb
58%
https://chariotcreative.com/wp-content/uploads/2023/12/diverse-group-of-women-570x375.jpg
48kb
23kb
53%
https://chariotcreative.com/wp-content/uploads/2023/12/bouba-kiki-example-570x375.png
25kb
5.4kb
78%
https://chariotcreative.com/wp-content/uploads/2023/12/active-voice-marketing-example1-570x375.png
71kb
11kb
84%
https://chariotcreative.com/wp-content/uploads/2024/02/nc_raleigh_best-web-designer_2024.svg
9.4kb
7.5kb
20%
https://chariotcreative.com/wp-content/uploads/2024/02/nc_raleigh_best-PPC-agency_2024.svg
9.6kb
7.7kb
20%
https://chariotcreative.com/wp-content/uploads/2020/05/top-digital-marketing-companies.svg
27kb
23kb
15%