http://www.crowleywebb.com

You could reduce your image weight by around: 1,300kb (59%)

Analysis date: May 3, 2024

Assessment

Crowley Webb, the hardworking advertising agency in Buffalo, NY, could enhance its online impact with PicPerf. Optimizing their image-heavy website would boost SEO rankings and deliver a smoother user experience for potential clients exploring their creative work.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://www.crowleywebb.com/wp-content/uploads/2021/07/crowley-webb-sample-1.svg
7.5kb
5.9kb
20%
https://www.crowleywebb.com/wp-content/themes/cw-2019/images/appearance/logo.svg
0.71kb
0.6kb
15%
https://www.crowleywebb.com/wp-content/uploads/2023/01/Arrow_FlatLay_Hero_Highres-scaled.jpg
940kb
350kb
63%
https://www.crowleywebb.com/wp-content/uploads/2023/03/Evergreen-BrandCampaign-Hero-scaled.jpg
770kb
350kb
54%
https://www.crowleywebb.com/wp-content/uploads/2018/02/API-hero-new-800x457.jpg
29kb
9.9kb
65%
https://www.crowleywebb.com/wp-content/uploads/2016/08/wake-hero4-800x457.png
110kb
5.5kb
95%
https://www.crowleywebb.com/wp-content/uploads/2019/05/heal-study-hero-rev-800x367.jpg
61kb
27kb
55%
https://www.crowleywebb.com/wp-content/uploads/2011/07/NU-hero-1-800x457.jpg
110kb
56kb
49%
https://www.crowleywebb.com/wp-content/uploads/2023/04/ESAB-Fabtech-Hero-1-800x450.jpg
17kb
12kb
29%
https://www.crowleywebb.com/wp-content/uploads/2023/01/spark-22-cover2-800x450.jpg
17kb
13kb
19%
https://www.crowleywebb.com/wp-content/uploads/2023/04/MTB-BillsPlayoffs-Hero-800x450.jpg
99kb
52kb
47%
https://www.crowleywebb.com/wp-content/uploads/2016/12/cover-image-800x399.jpg
50kb
27kb
46%