http://deepfried.com

You could reduce your image weight by around: 209kb (61%)

Analysis date: July 2, 2025

Assessment

Deep Fried Advertising, a creative branding and interactive agency, could bolster its online presence through PicPerf's image optimization services. With numerous visuals showcasing their portfolio, PicPerf would enhance SEO and deliver a smoother user experience for potential clients exploring Deep Fried's work.

Estimated Page Load Savings

Image performance can have a big impact on how long it takes for a page to completely load. Get an idea of the potential time savings by switching between common internet speeds. The result is based on the estimated size savings seen above.

Download speed baselines are borrowed from Google Chrome's DevTools. Actual download time may vary.

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On a connection, you could save approximately seconds of total page load time.

Image Breakdown

Below is a breakdown of how much individual image sizes could be reduced by optimizing them. This analysis was run by loading the page on a simulated mobile device. The page was then scrolled all the way to the bottom, so that lazily-loaded images had a chance to play too. Every image loaded throughout that process was then run through a series of optimizations, after which the numbers were crunched.

For questions about this analysis, send me a message!

Original Size
Optimized Size
Savings
https://cdn.prod.website-files.com/67911cb22cec7f15ce47af11/67f2ed8365ba7379817d75d5_play-pause-01.svg
617b
389b
37%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/67f01ada2f4dd8e9d14a74df_jp-watertower-homepage-cover-p-500.png
144kb
33kb
77%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/67f020f0f6fbba97928345f5_lfe-homepage-cover%20(1)-p-500.png
28kb
11kb
62%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/67f029f33fe7b30f34ff5bd9_gretna-homepage-cover%20(2)-p-500.png
151kb
77kb
49%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/679c3a9e8ef0b179238bab43_strategy-salmon.svg
2kb
1kb
26%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/679c3a9330413d1220595d6a_branding-salmon.svg
2kb
2kb
21%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/679c3aaa7b06ea6a8792d466_creative-salmon.svg
2kb
2kb
23%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/679c3ab3cfabaf8dd003c2ac_interactive-salmon.svg
4kb
3kb
25%
https://cdn.prod.website-files.com/67954bd1ddde9f4bb06ccd8d/67e211396de2ff9644cbb4d8_media-salmon.svg
2kb
2kb
24%
https://cdn.prod.website-files.com/67911cb22cec7f15ce47af11/67d31b845a599961b394b7ba_instagram.png
2kb
862b
63%
https://cdn.prod.website-files.com/67911cb22cec7f15ce47af11/67d31b841b296b45dc5644c5_tiktok.png
1kb
534b
59%
https://cdn.prod.website-files.com/67911cb22cec7f15ce47af11/67d31b84d32e4fbc5bf83ff9_facebook.png
645b
279b
57%
https://cdn.prod.website-files.com/67911cb22cec7f15ce47af11/67d31b84a07ac279e2751145_linkedin.png
929b
381b
59%