July 17, 2025

Your site's load speed has a direct and measurable impact on user experience, engagement, and conversion rates. Being the largest asset you'll typically find a page, images are often a prime target for optimization.

Below is a breakdown of how much individual images could be reduced by using PicPerf. This analysis was run by loading the page on a simulated mobile device. Every image was then run through a series of optimizations to estimate potential savings.

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Image

Original Size

Optimized Size

Savings

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/d30838bd-landing-page-background-8-1_10go0af000000000000028.png

114 KB

29 KB

74%

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/611c1f1f-workbook-day-2-designing-your-ads-and-landing-pages-presentation_107r04d000000000000028.png

13 KB

5 KB

65%

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/611c1f1f-workbook-day-2-designing-your-ads-and-landing-pages-presentation_108w050000000000000028.png

16 KB

5 KB

65%

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/6ad1f77e-workbook-day-2-designing-your-ads-and-landing-pages-presentation-1_108w050000000000000028.png

20 KB

7 KB

65%

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/6ad1f77e-workbook-day-2-designing-your-ads-and-landing-pages-presentation-1_107v04f000000000000028.png

16 KB

6 KB

65%

https://fonts.gstatic.com/s/e/notoemoji/15.0/1f4bb/32.png

854 bytes

357 bytes

58%

https://d9hhrg4mnvzow.cloudfront.net/grow.jps.marketing/about/e2baa0f2-menu-icon_100u00u000000000000028.png

235 bytes

153 bytes

35%

https://fonts.gstatic.com/s/e/notoemoji/15.0/1f4a1/32.png

761 bytes

527 bytes

31%

You could reduce your image size by 70% (128 KB), saving seconds of load time.